Ever wondered what it looks like seeing entrepreneurs who are honoring their family legacy of building outdoor games and running it as their family business? Yeah! You heard me right. Here comes Kore Baseball, a premium baseball company which produces a high-quality, strong, soft, and harmless baseball.
The amazing part about Kore Baseball is that it feels like a real baseball in your hands. Each one of them is stuffed with a soft memory foam core. The Kore Ball can be launched up to 300 feet, and it allows everyone to play without needing a minute to think about the precautions.
The Kore Ball is changing the overview, the psychology, and the entire landscape of the baseball game. It allows a safe outdoor gaming experience. Susan Koelliker and her sons, Will and Charlie Koelliker, are the founders of Kore Baseball. They came to Shark Tank seeking $150K for 5% equity in their company.
Kore Baseball Net Worth
Susan Koelliker and her sons, Will and Charlie Koelliker, came on Shark Tank asking for $150,000 for 5% of Kore Baseball. That meant they valued their company at $3 million. But Daniel Lubetzky offered them $150,000 for 15% of the business. Rashaun Williams joined Daniel on that offer, and the family accepted the deal. So, the on-screen agreement valued Kore Baseball at $1 million. Kore Baseball was already making good sales before Shark Tank. The family reported $66,000 in sales in 2024, and then sales increased to $735,000 in 2025. That was quite a jump in just one year. And in 2026, they had already made $260,000 by the time they came into the Tank. The family was hoping to reach $2 million in sales for the year. Kore Baseball is still selling its soft baseballs and baseball sets in 2026. The family has also been selling through TikTok Shop and its own online channels. But the $2 million figure was only their sales projection, and we don't know whether they reached it. The latest on-screen deal valued Kore Baseball at $1 million. The company has not publicly confirmed a newer valuation or whether the investment with Daniel and Rashaun actually closed, so its current net worth is not known.
Did Kore Baseball Get a Deal on Shark Tank?
Yes! Kore Baseball got an amazing offer from two Sharks combined, namely Daniel Lubetzky and Rashaun Williams, for $150k for 15% equity. Moreover, they got a huge amount of respect and appreciation from all the Sharks due to their sad story of losing their father, the CEO of the company, years ago. They also got an offer from Kevin as well. But Daniel and Rashaun’s deal was much better. So, the founders told them that they are role models for them and they would love to have a deal with them, and they accepted their counteroffer for $150k for 15% equity.
Kore Baseball Shark Tank Deal Table
| Shark(s) name | Offer & Demand | Accepted? |
|---|---|---|
| Rashaun Williams & Daniel Lubetzky | $150k for 15% equity | Yes |
| Lori Greiner | Out | N/A |
| Kevin O’Leary | $150k for 20% | N/A |
| Kendra Scott | Out | N/A |
Founders’ Backstory
Susan Koelliker and her sons, Will and Charlie Koelliker, are the founders of Kore Baseball. David Koelliker (late) was the founder of Kore Baseball. He got diagnosed with a brain tumor and had two surgeries. But he couldn’t survive that and died. A year later, in 2024, his family restructured their company and rebuilt it from brick to brick. They did well in sales. They made a community of baseball users. They also did a lot of sales via TikTok Shop and TikTok ads as well. But due to a lack of access to the business market, they needed some investment. And for that reason, they came to Shark Tank seeking $150K for 5% equity in their company.
Kore Baseball Shark Tank Pitch
The Kore Baseball Shark Tank pitch began as the Koelliker family entered Shark Tank. They came up with a strong gesture and positive attitude. They first introduced themselves and then asked for $150k for 5% equity in their business. At first, due to their struggle to live up to their father’s legacy and keep it alive, they got huge respect from the Sharks. At first, they got a deal from Daniel for $150k for 15% equity.
Later on, Daniel convinced Rashaun to come up for an equal partnership for the same equity. Seeing that, Kevin O’Leary also offered them $150k for 20% equity. But due to the higher equity offered by Mr. Kevin O’Leary, they agreed to deal with Daniel and Rashaun Williams for $150k for 15% equity in their company. After closing the deal, all the Sharks got out of their seats and congratulated them on the deal and showed them their respect.
Shark Questions, Negotiations, Discussion & Reactions
Lori Greiner asked them about what number of Kore Baseballs they had sold. They told her that since 2024, they had sold $66k worth, and in 2025, $735k in sales, and in 2026, they did $260k and are projecting to cross over $2M. Upon hearing that, Lori was quite impressed and appreciated their business.
Kevin O’Leary asked them what it cost them to manufacture and what they sold it for. They told him that it cost them $2 a ball, and they sold it for $9.99 per ball. Moreover, they said that they sell it in a package for $32 along with the baseball bat. Kevin was quite impressed upon hearing that. He was convinced by their business and its potential.
Kendra Scott asked about the marketing strategy. They told her that they market it via TikTok Shop, ads, and sites. They also told her that they run ads in targeted seasons, like holidays, etc., which give them 3x sales. Upon hearing that, Kendra was very impressed.
Daniel Lubetzky asked them how they were selling it. They told him that they are selling 95% direct to consumers and 5% in retail. Upon hearing that, Daniel appreciated their idea and was convinced of their business potential.
Rashaun Williams asked them what their goal for this business was. They told him that they wanted to grow it as an indigenous brand, running with communities in broader areas within the United States. Upon hearing that, Rashaun was quite convinced about their business goals.
Why Some Sharks Said No
Lori Greiner much appreciated their business idea, but she couldn’t do business with them as it’s not her part of the fish to fry. That’s why she gently walked out of the deal.
Kendra Scott showed respect, but this wasn’t her area of interest. So, that’s why she simply walked out of the deal.
Where To Buy Kore Baseball and Product Features
You can get your Kore Baseball from retail stores. You can also book it from their official website and their social media platforms as well. They sell it for $9.99 per piece.
Kore Baseball is a premium baseball company which produces a high-quality, strong, soft, and harmless baseball. The amazing part about Kore Baseball is that it feels like a real baseball in your hands. Each one of them is stuffed with a soft memory foam core. The Kore Ball can be launched up to 300 feet, and it allows everyone to play without needing a minute to think about the precautions.
What Happened To Kore Baseball After Shark Tank?
As we all know, Kore Baseball did secure a wonderful deal with two Sharks, Daniel and Rashaun Williams, for $150k for 15% equity in their business. So, as the show aired, they went viral overnight. They are still in business and are making a good amount of money.
Conclusion
So, a family who is living the legacy of their late father, who died in the middle of his dream fulfillment journey. And his family is keeping up with their promises. The amazing part about Kore Baseball is that it feels like a real baseball in your hands. Each one of them is stuffed with a soft memory foam core. The Kore Ball can be launched up to 300 feet, and it allows everyone to play without needing a minute to think about the precautions. They got a deal with Daniel and Rashaun Williams for $150k for 15% equity in their business. They are still in business and are running it successfully.
