Bette Bentley, from Sherman Oaks, California, entered Shark Tank with a solution to the problem faced by every woman while wearing leggings. When they go jogging, running, and doing workouts, it is so embarrassing. Traditional underwear creates lining when worn under tight clothes, while going out without wearing underwear is uncomfortable and can also cause hygiene issues.
That’s why she came on Shark Tank with a solution called Skimpies; she explained the product’s features, noting that it is non-toxic and made from 100% organic cotton, which is breathable and comfortable. The idea is simple: why not feel the Skimpies instead of full underwear? Because Skimpies are used only where they are needed.
Bette entered Shark Tank seeking $250,000 for 3% equity in her company, Skimpies, whose valuation is $8.3 million.
In this article, we will discuss her product, pros, prices, margin, manufacturing cost, and whether she secured the deal with the Sharks or not.
Skimpies Net Worth
Bette Bentley went on Shark Tank asking for $250,000 for 3% of Skimpies. This meant she valued the company at about $8.3 million. She made an on-screen deal with Barbara Corcoran for $250,000 in exchange for 8% of the company. That deal valued Skimpies at about $3.13 million. The episode aired on September 30, 2026. Skimpies is still active, and the company has grown rapidly through TikTok, retail sales, and online selling. The business has also raised $1 million in seed funding, and Skimpies was recently reported to carry a $10 million valuation. Based on this reported valuation and its continued growth, the current net worth of Skimpies is estimated to be around $10 million as of 2026.
Did Skimpies Get a Deal on Shark Tank?
Yes, Bette successfully secured the deal with Barbara Corcoran. At the beginning, Bette asked for $250,000 for 3% equity. After hearing the investment demand, Kevin O’Leary immediately questioned the company valuation. She replied that it’s $8.3 million. Kevin offered her $250,000 for 5% equity plus a royalty of 50 cents per box.
Rashaun Williams was also interested in the product and offered her a deal of $250,000 for 0% equity and 5x the amount of his investment, which was huge for Bette. Then Barbara offered her $250,000 for 10% equity even though she asked for 3% equity at the beginning. But after negotiation, she secured the deal with Barbara for 8% equity with zero royalty.
Skimpies Shark Tank Deal Table
| Shark’s name | Offer & demand | Accepted |
|---|---|---|
| Barbara Corcoran | $225,000 for 10%, negotiated to 8% equity | Yes |
| Rashaun Williams | $250,000 for 0% equity and 5x the amount of his investment | No |
| Kevin O’Leary | $250,000 for 5% equity plus a royalty of 50 cents per box | No |
| Sara Foster & Erin Foster | Out | No |
| Lori | Out | No |
Founders’ Backstory
Bette was a former comedy writer who worked with Will Ferrell. She had no prior experience with the undergarment and fashion industries. But she got the idea of Skimpies when she suffered from UTIs while jogging, running, and working out because of going commando in leggings.
But one day, she tried to use a traditional panty liner under her leggings to avoid the lining formed from underwear. But during jogging, the liner moved upward, and that was so uncomfortable and embarrassing. Then she got the idea: why don’t we make something that is specifically for that purpose? She did research about it and met with manufacturers, but no one was ready to partner in this category.
Then a German manufacturer was ready to work with her and said, “I like your idea.” That’s how Skimpies came into being, from idea to product.
Skimpies Shark Tank Pitch
Bette started her pitch by showing the alternative to underwear under leggings, which causes lines. She explained that because of those lines, women became so conscious while wearing underwear and were ready to go commando, which caused hygiene issues.
She mentioned that it is made from one hundred percent organic cotton, which feels comfortable and breathable. Its patented adhesive layer activates automatically when the body heats up. This helps the liner attach to the leggings and prevent movement. All these facts impressed the Sharks.
Shark Questions, Negotiations, Discussion & Reactions
To understand the product more deeply, the Sharks asked several questions:
Kevin asked, “How did you guys make an $8.3 million valuation?” Bette replied that they launched their product in September 2024 and made $6,000 in sales that year.
After that, in 2025, their sales increased because of TikTok; they got 70 million views, and their sales reached $570,000. And this year, her company is tracking toward $2 million. They were also planning to launch their product at Walmart.
Lori Greiner asked about manufacturing and how they sell it. Bette replied that they sell the large pack for $15.99, while the manufacturing cost was 50 cents. On the other hand, for the small pack, they sell it for $3.22, while the manufacturing cost was 44 cents.
Why Some Sharks Said No
The Sharks said no to the deal for the following reasons.
The main concern was the company valuation because Bette offered only 3% equity for the $250,000, which was so low. This meant the Sharks would receive only a small stake in the business. That’s the reason Sara and Erin backed off from the deal.
Williams said no because he did not want to invest in a company that takes forever to return his money.
Also, the Skimpies category was a new segment instead of competing with the underwear and fashion industry. For all those reasons, the Sharks said no, but Barbara saw the potential and offered 10% equity; they negotiated and made the deal with 8% equity.
Where To Buy Skimpies and Product Features
Skimpies are designed as an alternative to wearing underwear under leggings. They are made from 100% organic cotton, which makes them comfortable and breathable. Its adhesive layer activates when the body heats up, sticks to the leggings, and protects against movement.
The price of the Skimpies is $15.99 for the larger pack and $3.22 for the smaller pack. Customers can buy them from their original website and TikTok.
What Happened To Skimpies After Shark Tank?
After their appearance on Shark Tank, they got the deal from Barbara and also got an international platform to reach a larger audience. After the episode aired, they got huge orders online and in person. With help and collaboration from Barbara, they are going to work on the areas that need improvement. With her dedication and passion toward her business, Bette is going to take her brand to new heights.
Conclusion
The idea from a woman can become a forever solution to every woman’s problem. It went from failed panty liners to creating a breathable liner made from 100% cotton and non-toxic materials.
This is what Bette thought when she decided to launch Skimpies. Because of Skimpies, women no longer feel embarrassed and uncomfortable about underwear when they wear leggings.
Her appearance on Shark Tank allowed her to work with industry experts and meet new faces. Now they are focused on retail distribution; with the help of social media, they advertise their brand and generate interest in the audience. With the help of Barbara’s investment and mentorship, Skimpies was given wings to fly high.
So, stay tuned to witness their success in the future.
Hi, I’m Sandiya Kanwal! I’m in my final semester of my bachelor’s degree and I have a strong passion for sharing the inspiring stories of entrepreneurs. Writing for SharkTankInsights.com helps me explore how creative people turn simple ideas into successful businesses. I enjoy learning from their challenges, strategies, and achievements, and I love inspiring readers who dream of building something great.
