Dogs are like family to many of us. As pet owners, we want to make sure our furry friends are happy and healthy. But one thing that many dog owners struggle with is finding treats that are both safe and enjoyable for their pets.
Regular ice cream is not always safe for dogs because of ingredients like sugar and dairy, which can upset their stomachs. So what can pet owners do when their dogs want to enjoy a cold, delicious treat on a hot day?
This is where Meg and Matt Meyer stepped in. They created a special line of dog-friendly ice creams called The Bear & The Rat. These ice creams are made with safe and healthy ingredients just for dogs.
In Season 4 of Shark Tank, they brought their product to the Sharks. They asked for $125,000 in exchange for 20% of their business. Did the entrepreneur get a deal on Shark Tank? Check out our The Bear & The Rat update to find out!
The Bear & The Rat Net Worth Shark Tank Update 2025
Matt and Shannon Swanson went on Shark Tank asking for $125,000 for 20% of their company. This meant they thought their business was worth $625,000. They did not make a deal with any Shark. The episode was aired on September 28, 2012. The frozen yogurt for dogs brand continues to operate and sell in major pet stores. Using the default 10% yearly growth method, the current net worth of The Bear & The Rat is estimated to be around $3 million in 2025.
The company grew a lot after its appearance on Shark Tank. Although Meg and Matt did not get a deal, they worked hard to make their dream a reality. By 2014, their products were in over 3,000 pet stores across the country. This included major chains like Publix supermarkets.
In 2019, they achieved a big milestone when Whole Foods started selling their dog-friendly ice creams. As of today, their products are still widely available. You can find them on Amazon, on their official website, and in thousands of stores. Their hard work has paid off. The company is now estimated to be worth $5 million, proving that even without a deal, they were able to build a successful business.
No, The Bear & The Rat did not get a deal on Shark Tank. The Sharks liked the idea of dog-friendly ice cream, but they had concerns about the business. At the time of their pitch, the company had only made $30,000 in total sales. The Sharks also didn’t like that they had recently attended a trade show but hadn’t secured any orders. These issues, combined with a high valuation, made the Sharks hesitant to invest.
| Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
| Lori Griener | Out | N/A | N/A |
| Robert Herjavec | Out | N/A | N/A |
| Kevin O’Leary | Out | N/A | N/A |
| Daymond John | Out | N/A | N/A |
| Mark Cuban | Out | N/A | N/A |
The Bear & The Rat Shark Tank pitch
Meg and Matt Meyer were passionate dog owners who loved their pets like family. Their dogs, Quimby “The Bear” and Laika “The Rat”, inspired them to create this product. They wanted to give their dogs a healthy and safe treat that was also delicious.
When they first started, the couple faced many challenges. It wasn’t easy to create a product that was safe for dogs while still being tasty. They also had to figure out how to package and sell their ice cream in stores. Despite these struggles, Meg and Matt were determined to bring their idea to life because they believed in their product.
Meg and Matt came to Shark Tank with their two dogs to pitch The Bear & The Rat. They asked the Sharks for $125,000 in exchange for 20% equity in their business.
During their pitch, they showed off their unique product. The ice cream came in three flavors: Bacon Peanut Barker, Banana Peanut Barker, and Choc ‘O Not. Each flavor was made with dog-safe ingredients. The dogs, Quimby and Laika, helped by showing how much they loved the ice cream.
Meg and Matt explained that their product was perfect for dog owners who wanted to give their pets a special treat. They believed their ice cream could become a favorite for dogs and their families. Keep reading our The Bear & The Rat update to see what happens next!
The Sharks had many questions about the product and the business:
Daymond John asked about the sales so far. Meg and Matt shared that they had made $30,000 in total sales. They also mentioned that they went to a trade show but didn’t get any orders.
Mark Cuban asked about the valuation. He wanted to know why they thought their company was worth so much with low sales.
Kevin O’Leary asked about the market size. He was concerned that the market for dog ice cream might be too small.
Lori Greiner asked if the product had been tested and if people were buying it repeatedly. She wanted to know if it had proven demand.
Robert Herjavec asked how the couple planned to grow the business and reach more customers.
Here’s how each Shark responded to the pitch:
Daymond John: He decided not to invest because he felt the valuation was too high.
Mark Cuban: He liked the idea but thought the business wasn’t ready for investment.
Kevin O’Leary: He said the market was too small, so he didn’t find the business investable.
Lori Greiner: She thought it was too early to invest in the company.
Robert Herjavec: He liked the product but also felt the valuation was too high and the business wasn’t ready.
In the end, no Shark made an offer.
What Went Wrong With The Bear & The Rat On Shark Tank?
Several factors prevented Meg and Matt from getting a deal. The company had only made $30,000 in total sales at the time of their pitch. The Sharks were concerned that no orders were secured at a recent trade show.
The Sharks felt the company was asking for too much money based on their sales numbers. Kevin O’Leary thought the market for dog ice cream was too small. Because of these issues, all the Sharks decided to pass on the opportunity.
Product Availability
From our The Bear & The Rat update research, the company has made amazing progress since Shark Tank. Their dog-friendly ice creams are now available in thousands of stores, including Publix and Whole Foods. You can also find their products on Amazon and their official website.
The ice creams are still made with safe and healthy ingredients, making them a great choice for pet owners who want to spoil their dogs. In addition to ice cream, the company also offers cake and cupcake mixes for dogs. These products are perfect for celebrating special occasions like birthdays or adoption days.
Conclusion
Meg and Matt’s journey on Shark Tank may not have ended with a deal, but they didn’t let that stop them. They continued to work hard and grow their business. Today, The Bear & The Rat is a successful brand with products in thousands of stores and a growing customer base.
Their story shows that you don’t always need a deal on Shark Tank to succeed. With determination and a great product, it’s possible to achieve your goals. Stay tuned for more updates on The Bear & The Rat and their exciting future!
Hey, I’m Amna Habib an undergraduate student of Bachelors in Business Administration. Shark Tank is one of my favorite TV shows of all time. The show provides a fascinating insight into the world of entrepreneurship by presenting creative solutions to common problems, which strongly connects to my academic interests. I’m interested in learning more about the strategic thinking and creativity that lead these companies as each pitch provides insightful information. I’ve found that watching Shark Tank has inspired my enthusiasm for business and entrepreneurship and has been a very enlightening and motivating experience. Apart from business and writing, I love food, shopping, and hanging out with friends and family. Read more About me.
