Parents often face the challenge of finding fun and safe activities for their children. Many kids love to dance and enjoy music. But parents also want to make sure the activities are family-friendly and healthy. This problem can be difficult to solve.
Baby Loves Disco was created to offer a solution. This company provides family dance parties where kids can have fun dancing in a safe and healthy environment. The business was started by Heather Murphy-Monteith and Andy Hurwitz. They wanted to offer a special experience where families could come together and enjoy music and dancing.
They decided to hold events in local dance clubs during the day when they were not busy with adults. The events offer healthy snacks juice boxes for kids and even a bar for adults.
In this Shark Tank episode, Heather and Andy asked for $150,000 for 10% equity in their company. Will the Sharks give them a deal? Did they get a deal? Keep reading to find out. Did the entrepreneur get a deal on Shark Tank? Check out our Baby Loves Disco update to find out!
Baby Loves Disco Net Worth Shark Tank Update 2025
Heather Murphy went on Shark Tank asking for $150,000 for 25% of her company. This meant she thought her business was worth $600,000. She did not make a deal with any Shark. The episode was aired on March 8, 2013. The family dance party business closed a few years later. The current net worth of Baby Loves Disco is $0 in 2025.
After the episode Heather and Andy faced many challenges. The company did not receive a deal on Shark Tank. However, they continued to hold events. The business kept growing for a while. Baby Loves Disco kept hosting events in new cities and reaching more families. But after a few years, the business struggled.
By 2017 the company had shut down. Heather and Andy moved on to other projects. Heather works as the Director of Auxiliary and Special Programs at Philadelphia’s Springside Chestnut Hill Academy. Andy co-founded Focus Bryn Mawr. Despite the failure of Baby Loves Disco the two entrepreneurs are still doing well today. The business may be gone but they still have successful careers.
Unfortunately no. Heather and Andy entered the tank asking for $150,000 for 10% equity. They impressed the Sharks with their energy and the fun idea behind the business. The Sharks were lost and unsure about the future of the business. None of the Sharks were willing to invest.
| Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
| Lori Griener | Out | N/A | N/A |
| Robert Herjavec | Out | N/A | N/A |
| Kevin O’Leary | Out | N/A | N/A |
| Daymond John | Out | N/A | N/A |
| Mark Cuban | Out | N/A | N/A |
Baby Loves Disco Shark Tank pitch
Heather and Andy started Baby Loves Disco with a simple idea. They both wanted to create an experience where families could enjoy music together. They noticed that kids loved to dance but there weren’t many family-friendly dance events. They wanted to change that. Heather and Andy started hosting small dance parties for children in a few cities. The idea was simple but it took a lot of work to make it happen. They faced many challenges in the early stages.
For example, they had to find locations where they could host events. They also had to make sure they had enough space for kids to dance safely. The biggest challenge they faced was managing events in many different cities. They spent a lot of time traveling and training other people to run events. Despite these challenges, they were determined to keep going.
When Heather and Andy entered the tank, they brought a group of kids with them to demonstrate the fun of a Baby Loves Disco event. They explained that the business was about hosting family-friendly dance parties for kids. They said their events took place in dance clubs during the daytime. The kids could dance, play games and enjoy healthy snacks while the adults could relax.
Heather and Andy mentioned that they had already held events in over 30 cities. They also shared that they had grossed $2.8 million in seven years. The two entrepreneurs were excited about the potential for growth. They asked for $150000 for 10% equity in Baby Loves Disco. They hoped that the Sharks would see the potential in their idea. Keep reading our Baby Loves Disco update to see what happens next!
The Sharks asked a lot of questions during the pitch. Let’s look at each Shark’s query and the answers given by Heather and Andy.
Kevin O’Leary asked how much it would cost for a family of four to attend a Baby Loves Disco event. Heather replied that it costs between $12 and $20, depending on the city. Kevin seemed satisfied with this answer.
Lori Greiner asked whether Baby Loves Disco was available for private events like birthday parties. Heather and Andy explained that they mainly held public events in different cities. They were more like party promoters than event planners for private parties.
Mark Cuban asked how many people attended each event. Heather said they usually had about 350 attendees per event. Mark also wanted to know why they were looking for sponsorship money. Heather explained that sponsorships were part of their business model alongside ticket sales and merchandise.
Robert Herjavec asked how they promoted the events. Andy said the events were mostly promoted through word-of-mouth.
Robert Herjavec also asked about their revenue. Heather shared that they had made $2.8 million in seven years but had lost $20,000 due to high expenses in the first two years. They are projected to make $525,000 by the end of the year.
The Sharks had very different opinions about Baby Loves Disco. Some liked the idea but didn’t see the potential for making money. Others were confused by the business model and felt that the entrepreneurs didn’t know where the business was going. Here’s what the Sharks said:
Kevin O’Leary was confused by the business model and didn’t see how he could make money from Baby Loves Disco. He didn’t like the idea of relying on sponsorships. Kevin said, “I’m out.”
Lori Greiner liked the idea but was concerned about the business model. She said she didn’t believe she would make her money back fast enough. She also thought the business lacked direction. Lori also said, “I’m out.”
Mark Cuban didn’t think the business was going in the right direction either. He liked the idea of holding big events but didn’t like that they were relying on sponsorships and merchandise. Mark said, “I’m out.”
Daymond John agreed with Mark Cuban and said he didn’t see where the business was heading. He said, “I’m out.”
In the end, none of the Sharks were interested in making a deal with Heather and Andy. They all felt that the business lacked focus and didn’t have a clear path to making money.
What Went Wrong With Baby Loves Disco On Shark Tank?
There were a few reasons why the Sharks didn’t want to invest in Baby Loves Disco. The main problem was the lack of a clear business model. Heather and Andy seemed to have too many different revenue streams. They talked about ticket sales, sponsorships and merchandise but it wasn’t clear how they planned to make a profit.
The Sharks also felt that the business didn’t have a clear direction. When asked about the future of the business Heather and Andy couldn’t give a solid answer. This made the Sharks doubt the long-term success of Baby Loves Disco.
Product Availability
From our Baby Loves Disco update research, Baby Loves Disco no longer exists as a business. The company shut down in 2017. At its peak, Baby Loves Disco held events in over 30 cities. These events were advertised as family-friendly dance parties for children. Kids could enjoy music, dancing, and games in a safe environment while adults could relax.
Although the product is no longer available, Heather and Andy’s legacy lives on. They both moved on to different projects. Heather works as the Director of Auxiliary and Special Programs at Springside Chestnut Hill Academy. Andy co-founded Focus Bryn Mawr.
Conclusion
Baby Loves Disco started with a simple idea. It aimed to offer kids a fun and safe space to dance and enjoy music. Heather and Andy were passionate about their business. They wanted to create family-friendly events that brought joy to kids and adults alike. However, the business faced challenges along the way. The Sharks felt that the business lacked focus and had too many different revenue streams. Despite their best efforts, Heather and Andy couldn’t convince the Sharks to invest.
Eventually, Baby Loves Disco shut down in 2017. Even though the business didn’t succeed, Heather and Andy are still doing well today. They’ve moved on to other successful ventures. This concludes our update on Baby Loves Disco. Stay tuned for more updates on companies featured on Shark Tank.
Hey, I’m Amna Habib an undergraduate student of Bachelors in Business Administration. Shark Tank is one of my favorite TV shows of all time. The show provides a fascinating insight into the world of entrepreneurship by presenting creative solutions to common problems, which strongly connects to my academic interests. I’m interested in learning more about the strategic thinking and creativity that lead these companies as each pitch provides insightful information. I’ve found that watching Shark Tank has inspired my enthusiasm for business and entrepreneurship and has been a very enlightening and motivating experience. Apart from business and writing, I love food, shopping, and hanging out with friends and family. Read more About me.
