Jason McOmber noted that 55% of guys have beards and spotted a potential for fun. He thought of something new: beard decorations. Particularly around holidays like Christmas, these ornaments could transform beards into something lively and enjoyable. Beardaments was the name Jason gave his company.
He presented his concept on Shark Tank in Season 11. He requested $150,000 from the sharks in return for 10% of his business. The sharks were impressed and entertained. Will the entrepreneur get a deal on Shark Tank? Check out Beardaments update to find out!
Beardaments Net Worth Shark Tank Update 2025
Jason McOmber asked for a $150,000 investment in exchange for 10% equity in his company. This meant he valued his company at $1.5 million. He made a deal with Kevin for $150,000 in exchange for 25% of his company, which valued Beardaments at $600,000. After the show aired, Beardaments saw a big increase in website traffic, sales, and social media exposure. With an estimated 10% yearly growth rate (typical business growth), the current net worth of Beardaments is about $957,600.
Beardaments grew even more after making an appearance on Shark Tank. Jason McOmber has increased his product line and maintained the company’s operations. Beardaments now offers more than just Christmas beard ornaments. Additional things have been added for other holidays like St. Patrick’s Day.
Fun accessories for women are now sold by the brand as well. These consist of celebratory shirts and sweaters, hair ornaments, and even earrings. As of 2024 Beardaments is generating about $1 million annually. The business has become more well-known and has been highlighted in magazines like PopSugar, Good Morning America, and Cosmopolitan. Products from Beardaments are currently available on their own website, Amazon, and Walmart.
On Shark Tank, Beardaments did indeed get a deal. Jason McOmber requested $150,000 from the sharks in return for 10% of his business. The sharks were impressed by his business growth and sales figures.
The majority of the sharks believed Jason was doing well enough without their assistance. But Kevin O’Leary recognized Beardaments’ potential. He proposed to give Jason a quarter of the business in return for $150,000. Kevin became Jason’s business partner after Jason accepted the offer.
| Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
| Robert Herjavec | Out | N/A | N/A |
| Lori Greiner | Out | N/A | N/A |
| Kevin O’Leary | $150,000 for 25% equity | N/A | Yes |
| Barbara Corcoran | Out | N/A | N/A |
| Mark Cuban | Out | N/A | N/A |
Beardaments shark tank pitch
Beardaments was the brainchild of Jason McOmber during a party. During the holidays, he wanted to give beards a little extra fun and cheer. Jason began by creating tiny ornaments that were attached to beards. Despite being a dumb notion, people adored it. Jason thought Beardaments may be very popular, particularly around Christmas.
He launched the company with a $1,500 personal investment. He initially bought decorations in large quantities from China and resold them on eBay and Etsy. Jason sold out of his wares in a matter of weeks as the business took off. Keeping up with demand was Jason’s toughest challenge. Beardaments was growing fast and he needed more resources to meet the growing interest.
Jason had a funny pitch when he arrived on Shark Tank. He described his beard ornaments as festive and enjoyable. Jason disguised himself as an elf and gave the sharks wigs and false beards so they could test out his Beardaments. His lecture was fascinating and humorous to the sharks. Jason explained to the sharks that Beardaments began as a light-hearted concept but swiftly became a profitable company.
He claimed to have made $460,000 in sales prior to appearing on the show, having started with just $1,500. Jason informed the sharks that Beardaments sold for $9.99 and cost $1.66 to produce. The sharks were taken aback by the success of his little scheme. Jason predicted that Beardaments’ sales would range from $600,000 to $700,000.
Queries About The Product
The sharks had a number of inquiries concerning Beardaments. They were interested in learning more about Jason’s profit margins and sales figures. According to Jason, Beardaments sold for $9.99 even though they only cost $1.66 to create. This indicated that he was profiting handsomely from every sale. He added that Beardaments only sold online and didn’t have a physical store.
The sharks questioned his product marketing strategy. Jason disclosed that he was mostly depending on viral videos to boost sales and had done virtually little advertising. The sharks were much more impressed by this. The fact that Beardaments was succeeding so effectively in spite of little marketing efforts shocked them.
Even though they liked Beardaments some sharks thought Jason didn’t need a shark’s assistance. Jason was doing so well on his own that he didn’t need to sell off a portion of his business, according to Lori Greiner and Mark Cuban. Barbara Corcoran declined to make an offer as well. She suggested to Jason that it might not be a smart idea to pursue licensing arrangements or branch out into other holidays.
Following Barbara’s counsel, Robert Herjavec likewise chose not to make an offer. But Kevin O’Leary thought Beardaments had potential. He proposed to give Jason a quarter of the business in return for $150,000. After considering the offer Jason chose to accept it. He believed Kevin could assist him in further growing Beardaments.
What Went Wrong With Beardaments On Shark Tank?
The majority of sharks did not perceive many issues with Beardaments. They thought Jason was managing well by himself. Both Lori Greiner and Mark Cuban believed that Jason was already successful and didn’t require a shark’s assistance. Barbara Corcoran was concerned that the business may suffer from branching out into other holidays or entering into licensing agreements.
In agreement with Barbara, Robert Herjavec chose not to make an investment. However, the company itself did not raise any serious concerns about any of the sharks. They just hesitated from investing since they thought Jason didn’t require their assistance.
Product Availability
Beardaments are a joyful and enjoyable product. Especially during the holidays, it enables men to adorn their beards with glitter and little decorations. The product began with decorations with a Christmas theme but has since grown. Beardaments now sells items for St. Patrick’s Day and other occasions. Additionally, they sell amusing blouses and sweaters, hair accessories, and earrings for women’s celebrations.
Products from Beardaments can be bought online. They are available for purchase on the official Beardaments website, Amazon, and Walmart. A standard set of beard decorations costs $9.99. Beards have become a common present, particularly during the holidays.
Conclusion
Since Shark Tank Beardaments has had a fruitful and enjoyable journey. An absurd idea was transformed into a lucrative venture by Jason McOmber. With Kevin O’Leary’s assistance, Jason was able to increase Beardaments’ growth. The business currently generates around $1 million annually and has added items for ladies and decorations for other holidays to its lineup.
Beardaments continue to make people happy all across the world and have been featured in major publications. Beardaments has a bright future ahead of it and we are expecting to see more entertaining and inventive goods from this business in the years to come. Be sure to follow Beardaments as they expand and provide joy to beards worldwide!

Hi, I’m Laiba Khurram, a BBA student specializing in Marketing at FAST NUCES ISB. My background includes experience in finance, marketing, and event coordination. My skills include teamwork, time management, and Microsoft tools. Watching Shark Tank has always inspired me, as I admire the innovative pitches and entrepreneurial spirit showcased on the show. This passion drives my approach to finding creative solutions and understanding market dynamics. Read more About me.








