Billy Dim founded Blendtique to transform the way individuals savor wine. He aimed to provide wine enthusiasts with an opportunity to create their own personalized blends. Rather than simply purchasing wine customers could create their own blends. They could craft mixes for unique events or even design their own brands.
Billy appeared on Shark Tank seeking $250,000 in exchange for 10% of his company. He aimed to expand the business and attract additional customers. Will the entrepreneur get a deal on Shark Tank? Check out the Blendtique Wine update to find out!
Blendtique Wine Net Worth Shark Tank Update 2025
Billy Dim asked for a $250k investment in exchange for 10% equity in his company. This meant he valued Blendtique Wine at $2.5 million. He made a deal with Lori Greiner for $250k in the form of a loan with 8% interest, plus a 10% stake in the company. The deal valued the company at $2.5 million. After the show aired, Blendtique Wine saw a big increase in website traffic, sales, and social media exposure. With an estimated 10% yearly growth rate (typical business growth), the current net worth of Blendtique Wine is about $3.3 million.
Following its appearance on Shark Tank, Blendtique experienced rapid growth. The business leveraged the show’s attention to broaden its range of products. They began providing a greater variety of wine-blending kits. Blendtique additionally collaborated with companies such as Celebrity Cruise Lines. This collaboration allowed them to connect with even more clients.
As time passed the company increased its sales. Their annual income increased to approximately $4 million. Blendtique persisted in selling wine kits both through online platforms and in physical stores. They simplified wine blending making it enjoyable for individuals everywhere.
Yes Blendtique got a deal on Shark Tank. Billy Dim asked for $250,000 for 10% of his business. Lori Greiner made an offer to Billy. She offered him $250,000 in the form of a loan with 8% interest. She also wanted 10% of the company. Billy agreed to the deal with Lori. This deal was a great moment for Billy as it helped his business grow. Lori’s experience and resources helped Blendtique get the exposure and investment it needed to succeed.
| Shark(s) Name | Offer & Demand | Counter Offer | Accepted? |
| Lori Greiner | $250,000 for 10% equity | N/A | Yes |
| Barbara Corcoran | Out | N/A | N/A |
| Kevin O’Leary | Out | N/A | N/A |
| Mark Cuban | Out | N/A | N/A |
| Robert Herjavec | Out | N/A | N/A |
Blendtique Wine Shark Tank pitch
Billy Dim founded Blendtique out of his passion for wine and his desire to connect people with the winemaking experience. He understood that numerous individuals loved wine yet were unaware of how to craft their own blends. Billy viewed this as an opportunity to present something different. He developed kits that enabled customers to blend their own wine at home.
He aimed to make wine more intimate for individuals. He was inspired by observing the enjoyment people derived from sampling wine at wineries. He believed that allowing individuals to create their own wine blends would enhance their experience making it more enjoyable and unique. Billy encountered numerous difficulties when he initially began. He needed to determine how to get the kits to function.
The mixing procedure needed to be straightforward yet also fun for all. He also needed to locate suppliers and vineyards that could deliver quality wine for the kits. Initially, it was challenging to identify the appropriate partners. Billy needed to understand the various types of wine and how they might mix. It required time to ensure that all components in the kit functioned properly.
He also needed to manage determining the appropriate pricing. The kits had to be cost-effective while still generating a profit.
In spite of these difficulties,s Billy persevered. He persisted in putting in effort and enhancing the product. He ensured that the kits were user-friendly. Customers had the option to mix wine at home and relish the experience. His dedication was rewarded when he made an appearance on Shark Tank. His presentation demonstrated that he possessed a distinct vision for the product. It also demonstrated his commitment to ensuring Blendtique’s success.
Billy Dim entered the Shark Tank set with a definite objective in mind. He aimed to grow Blendtique and connect with more wine enthusiasts. He described his offering: wine blending kits that enabled customers to create their own wine at home. Every kit included all the essentials required for a customer to create their personalized blends.
The packages contained wine, equipment, and guidelines. Billy further stated that customers had the option to purchase the kits online or via retailers such as Amazon.
The sharks paid close attention to Billy’s proposal. He requested $250,000 in return for 10% of his company. Billy additionally disclosed his sales figures. He disclosed that over the span of two years, Blendtique generated $200,000 in revenue. Every blending kit was priced at $99 while the cost of production stood at $35. Billy was certain that his product could connect with a larger audience and that he required assistance to grow.
The sharks posed numerous questions to Billy. They were eager to learn more about the growth of the business. Billy mentioned that just 15% of those purchasing kits were also buying wine from Blendtique. The sharks were worried about the number of people who were truly purchasing wine. They were curious to find out if a larger market existed for wine blending.
Billy put in great effort to clarify the reasons the product had promised. He demonstrated that those seeking a tailored experience would enjoy experimenting with Blendtique’s kits. He also discussed how individuals might utilize the kits for occasions such as weddings. Billy was attempting to persuade the sharks that there was potential for expansion.
The sharks posed numerous inquiries to Billy regarding Blendtique. One of the initial inquiries was regarding the functionality of the product. They were curious about whether the wine kits were user-friendly and if customers would find the experience enjoyable. Billy clarified that the kits included all the essentials for making wine blends. The clients merely needed to adhere to straightforward directions. This simplified the process for individuals to produce their own wine at home.
The sharks inquired about the market as well. They were interested in identifying the customers and determining how many individuals were purchasing the kits. Billy stated that his primary clients were wine lovers and individuals organizing events. He mentioned that numerous customers purchased the kits as presents for weddings or birthdays.
Certain individuals even utilized the kits during social gatherings. Billy mentioned that the market for wine enthusiasts was substantial and expanding. He believed there was a significant chance for personalized wine products.
The sharks inquired about the competition as well. They were curious if other firms provided comparable products. Billy mentioned that there were various wine clubs and subscription services available. Nonetheless, none of them allow customers to mix their own blends at home. He thought that the product from Blendtique was one of a kind. The sharks were intrigued by the prospects of the business. They were curious about Billy’s strategy for growth and expansion.
Billy mentioned that he aimed to enhance the website and simplify the ordering process for users. He also aimed to collaborate with additional wineries and vineyards to provide various kinds of wines. The sharks inquired about sales and expansion. Billy informed them that the company had been making consistent advancements. Nonetheless, he acknowledged that he required assistance to grow more rapidly.
The sharks responded differently to Billy’s proposal. Mark Cuban was the initial shark to exit the agreement. He stated that the business model lacked sufficient scalability. He did not believe that the business could expand in the manner Billy desired. Robert Herjavec has departed as well. He believed that Billy lacked sufficient focus and that the business might face challenges in growing.
Kevin O’Leary declined the offer as well. He wondered if the wine kits could be priced at $25 per bottle and if there was sufficient demand. Barbara Corcoran departed after learning that merely 15% of kit purchasers were buying wine. Lori Greiner on the other hand recognized the product’s potential. She was fond of the concept of personalized wine blending. She believed it was a one-of-a-kind item that could succeed.
Lori proposed a deal to Billy. She proposed a loan of $250,000 with an interest rate of 8% and a 10% stake in the business. Billy agreed to the proposal. Nonetheless, alterations were made to the agreement. Lori originally sought 30% equity, but following some discussions, Billy and Lori settled on 25% equity. Billy agreed and walked out of Shark Tank with a deal secured.
What Went Wrong With Blendtique Wine On Shark Tank?
Although Blendtique secured a deal on Shark Tank the sharks highlighted some concerns. The primary issue was the business’s capacity to grow. The sharks weren’t persuaded that Blendtique had the potential to scale quickly. Mark Cuban and Robert Herjavec were especially worried about this. They believed that the market for wine blending kits was restricted.
They failed to understand how the business could attract a broader audience. Another problem was the small proportion of customers purchasing wine together with the kits. The investors aimed to boost wine sales to enhance the company’s profitability. Barbara Corcoran chose to forgo the deal due to this worry. She believed that the business model required further expansion before it could thrive.
Product Availability
Blendtique offers its wine blending kits online. Customers can buy the kits on the company’s website or through sites like Amazon. The kits come with everything needed to create custom wine blends. They also include labels for personalization. Blendtique offers kits at different price points to make it accessible to more people. They also partner with wineries to provide a variety of wines for blending.
Blendtique continues to sell its products both online and through retail partners. The company has grown its product line and expanded its customer base. The company’s website offers a simple way to order wine blending kits and learn more about the product.
Conclusion
Blendtique’s journey on Shark Tank was a turning point for the company. While the business faced challenges the deal with Lori Greiner helped the company grow. Blendtique’s wine blending kits became more popular and available to a wider audience. The company saw impressive growth and is on track to continue expanding.

Hey there, I’m Fatima Muhammad, an International Relations student, with a focus on the strategic dynamics of global relations, One of my favorite shows is Shark Tank. I love it because it showcases the creativity, determination, and strategic thinking of entrepreneurs, which I find inspiring. The show also teaches valuable lessons about innovation, business dynamics, and the importance of perseverance in the face of challenges. Read more About me.








