On Shark Tank Steven Epstein made a pitch for his Flip-It Cap product. A bottle-emptying device called the Flip-It Cap is made to ensure that you use every last drop of liquid in a bottle. Steven requested $500,000 in return for 10% of his business. His sales figures piqued the interest of the sharks. Steven revealed that during the previous four years, his company’s sales had totaled $2.5 million.
In the first year of operation, his company’s sales were $200,000. Sales increased to $650,000 the following year. The business made $740,000 in its third year of operation. The sharks were worried about the company’s future in spite of these figures. The sharks’ primary concern was that sales were not increasing rapidly. Will the entrepreneur get a deal on Shark Tank? Check out Flip-It! Cap update to find out!
Flip-It Cap Net Worth Shark Tank Update 2025
Steven Epstein asked for a $500k investment in exchange for 10% equity in his company. This meant he valued his company at $5 million. However, none of the sharks agreed to invest. After the show aired, Flip-It Cap saw a big increase in website traffic, sales, and social media exposure. With an estimated annual sales figure of slightly less than $1 million, the current net worth of Flip-It Cap is approximately $1 million.
Flip-It Caps had been sold by Steven’s company after he appeared on Shark Tank. The product can still be purchased on Amazon and seen on QVC. It is estimated that the company makes slightly less than $1 million annually. The product appears to have identified a niche market but has had difficulty expanding beyond it. The business has managed to continue operating in spite of this.
Even though Steven failed to get a Shark Tank investment, his product is still accessible online. There haven’t been any significant changes to the business since the show. The annual sales have stabilised at about $1 million. The Flip-It Cap appears to be here to stay for the time being.
Flip-It Cap did not receive a Shark Tank deal. Steven Epstein requested $500,000 in return for ten per cent of the business. But none of the sharks consented to make an investment. The first to leave was Kevin O’Leary, who was followed by Rohan Oza and Mark Cuban.
The other sharks missed the chance as well. The sharks believed that the company’s margins were too low and that its sales figures were stagnant. Even though the product had been highlighted on QVC numerous times, the sharks were not persuaded to invest. Steven’s business continues to run and sell goods in spite of the lack of a deal.
| Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
| Barbara Corcoran | out | N/A | N/A |
| Kevin O’Leary | out | N/A | N/A |
| Rohan Oza | out | N/A | N/A |
| Mark Cuban | out | N/A | N/A |
| Lori Greiner | out | N/A | Yes |
Flip-It Cap Shark Tank pitch
The Flip-It Cap was invented by Steven Epstein after he noticed that many bottles left liquid inside that was difficult to remove. His goal was to develop a product that would enable consumers to obtain every last drop. Steven felt that a straightforward and user-friendly product was needed to help people empty their bottles more quickly.
He put a lot of effort into creating the Flip-It Cap. The product was only a concept at first, and Steven had numerous obstacles to overcome. Finding a low-cost way to manufacture the product was one of the biggest obstacles. He needed to figure out how to persuade stores to stock the product as well.
Convincing people to purchase the product when they were already accustomed to discarding bottles with leftover liquid presented another difficulty. Steven persisted in spite of these obstacles. He kept refining the product and figuring out how to get it into consumers’ hands.
Steven presented the Flip-It Cap as a straightforward fix for a typical issue when he first appeared on Shark Tank. He gave an example of how to attach the product to bottles so that every last drop of liquid is used. Steven informed the sharks that there had been 65 appearances of the product on QVC. He added that over the previous four years, his company’s sales had totalled $2.5 million.
The sharks wanted to know how much it cost to make the product and enquired about his sales figures. Steven clarified that the product sold for $6 and that each unit cost slightly less than $1 to produce.The sharks were worried about the company’s slow growth despite the strong sales figures and the low cost of production per unit.
They were interested in the reason behind the company’s slow growth. The sharks were more worried about the sluggish growth in sales than Steven’s attempts to clarify that his margins were an issue.
Regarding the product, the sharks had a number of questions. Kevin O’Leary was curious about the company’s sales figures. Steven informed him that during the previous four years, the company’s sales had totalled $2.5 million. How much did the company make in its first year, the sharks asked? And according to Steven, the business made just under $200,000 in its first year.
In addition, he disclosed that the business made $740,000 in the third year and $650,000 in the second. The sharks then enquired about the product’s manufacturing cost. Steven clarified that it costs slightly less than $1 to make each unit.
The sharks were still worried about the stagnant sales figures despite being impressed by the low manufacturing cost. They questioned Steven about the slow growth in sales. Steven clarified that the company was having trouble expanding beyond its present clientele and that margins were an issue. Additionally, the sharks enquired about the company’s QVC presence.
According to Steven, the product had appeared on QVC 65 times. The sharks believed the product was not expanding rapidly enough in spite of this.
When Steven made his pitch the sharks did not like it. The first person to leave was Kevin O’Leary. He did not think the business was worth the $5 million price tag. Mark Cuban also dropped out after that. Rohan Oza left as well. The remaining sharks did not believe the product could grow quickly enough to make the investment worthwhile.
They believed that the company’s margins were insufficiently high and that its sales were stagnant. None of the sharks made an offer despite Steven’s attempts to persuade them otherwise. The sharks’ ultimate response was that they did not think the business had enough room to grow to warrant an investment.
What Went With Flip-It! Cap on Shark Tank?
The main reason Flip-It Cap did not secure a deal on Shark Tank was that the sharks were concerned about stagnant sales. Steven’s company had earned $2.5 million in sales over four years, but the sharks felt the growth was too slow. The first year saw $200,000 in sales, followed by $650,000 in the second year and $740,000 in the third year.
While these numbers showed some growth, they were not enough to convince the sharks that the company had a bright future. The sharks also raised concerns about the company’s margins.
Steven admitted that the margins were an issue, and this made it harder for the company to grow. The sharks also noted that the product had been on QVC 65 times, but it still did not seem to have the kind of explosive growth needed to secure an investment. Despite these issues, Steven was confident in his product and his company. However, none of the sharks were willing to invest.
Product Availability
You can purchase the Flip-It Cap online at Amazon.com. The official company website also sells it. Packs of the product are available in a range of colours. Each unit of the product costs $6. Utilising every drop of liquid is the goal of the Flip-It Cap, which works with a variety of bottles.
Despite having a small retail presence, the product has found a niche market and is still selling. Although QVC has featured it several times, it is primarily accessible online. The product has a straightforward design and is easy to use. The Flip-It Cap has maintained its operations in spite of the absence of significant retail distribution.
Conclusion
All things considered, Flip-It Cap was not given a Shark Tank deal. Sharks were worried about the company’s margins and stagnant sales. This has not stopped the product from selling, and the business has survived. Flip-It Cap has frequently appeared on QVC and is still sold online.
The company makes slightly less than $1 million annually. It has not grown rapidly but it still caters to its specialised market. Despite obstacles, Steven Epstein is still optimistic about his product and its prospects. The story of Flip-It Cap demonstrates that a company can succeed and grow even in the absence of a Shark Tank deal.
Hi, I’m Laiba Khurram, a BBA student specializing in Marketing at FAST NUCES ISB. My background includes experience in finance, marketing, and event coordination. My skills include teamwork, time management, and Microsoft tools. Watching Shark Tank has always inspired me, as I admire the innovative pitches and entrepreneurial spirit showcased on the show. This passion drives my approach to finding creative solutions and understanding market dynamics. Read more About me.
