Mike Barzman and Brian O’Connell participated in Shark Tank to showcase their distinctive product. They developed Invisiplug, a surge protector with a wood-grain finish. It resembled wood rather than just simple black or white. They thought this would integrate more seamlessly into households. They approached in search of $125,000 for a 10% stake in their business. Their product was available in three wood tones: light, medium, and dark.
It was sold for $14.99. They had been in sales for just six weeks when they presented their pitch. They sold 1500 items, generating $10,000 in revenue. The founders required funding to enhance production. They additionally revealed that their product was set to be highlighted in Oprah Winfrey’s magazine. Will the entrepreneur get a deal on Shark Tank? Check out invisiPlug update to find out!
invisiPlug Net Worth Shark Tank Update 2025
Shark Tank pitch details: Tracey Martin went on Shark Tank asking for $125,000 for 10% of her company. This meant she thought her business was worth $1,250,000. She made a deal with Lori Greiner for $125,000 for 10%, keeping the same valuation. The episode was aired on January 24, 2014. The decorative wall outlet covers business later shut down. The current net worth of Invisiplug is $0 in 2025.
After Shark Tank Invisiplug got off to a strong start. It was featured on QVC and sold in big stores like Target and Staples. It was also available on Amazon. Customers appreciated its sleek design and functionality. However, by 2016 the company faced major problems.
Mike Barzman got into legal trouble. He was charged with assault after threatening someone outside his home with a gun. This incident severely affected the company’s reputation. The company shut down shortly after. As of 2024, Invisiplug is no longer in business. The website is inactive and the product is no longer sold in stores.
Yes Invisiplug got a deal on Shark Tank. Lori Greiner offered $125,000 in exchange for 10% equity. She also requested a royalty of $1 per unit sold until her investment was recovered. Afterward, the royalty would drop to $0.25 per unit in perpetuity. Mike and Brian tried to negotiate a lower royalty. Lori refused saying her terms were fair. They eventually accepted her offer. They walked away with a deal but the road ahead was not as smooth as they hoped.
| Shark(s) Name | Offer & Demand | Counter Offer | Accepted? |
| Lori Greiner | $125,000 for 10% equity | N/A | Yes |
| Barbara Corcoran | Out | N/A | N/A |
| Kevin O’Leary | Out | N/A | N/A |
| Robert Herjavec | $125,000 for 25% equity | $125,000 for 20% equity | N/A |
| Mark Cuban | Out | N/A | N/A |
invisiPlug Shark Tank pitch
Mike Barzman and Brian O’Connell drew inspiration from the appearance of home interiors. They observed that conventional surge protectors were distinctive. The black and white power strips clashed with the cozy appearance of wooden furniture and flooring. This prompted them to develop Invisiplug. The item was created to address a straightforward issue. It merged with residences while fulfilling a practical function.
They put great effort into creating a visually appealing product that performed effectively. Initially, they encountered numerous difficulties. They had a hard time placing their product in shops. They also required capital to increase production. They had faith in their concept but persuading investors and retailers proved to be challenging.
The Sharks posed several inquiries. Mark Cuban inquired whether Invisiplug was a legitimate business. He questioned its possibilities. Robert Herjavec mentioned that the product remained noticeable despite the wood-grain pattern. Barbara Corcoran believed the firm was overpriced.
Kevin O’Leary concurred. He mentioned that the appraisal was excessive. He didn’t perceive a robust market for the product.
Lori Greiner held a contrasting perspective. She was curious about how the investment would be utilized. Mike and Brian clarified that they had to increase production levels. Their product attracted interest from major retailers and they aimed to fulfill the demand.
The Sharks had many questions. Mark Cuban asked if Invisiplug was a real business. He doubted its potential. Robert Herjavec said the product was still noticeable even with the wood-grain design. Barbara Corcoran thought the company was overvalued. Kevin O’Leary agreed. He said the valuation was too high. He didn’t see a strong market for the product. Lori Greiner had a different view.
She wanted to know how the investment would be used. Mike and Brian explained that they needed to ramp up production. Their product was gaining attention from big retailers and they wanted to meet the demand.
The Sharks were split. Mark Cuban and Kevin O’Leary exited quickly. Robert Herjavec was skeptical about the design of the product. Barbara Corcoran believed the assessment was impractical. Four Sharks were eliminated. Lori Greiner recognized possibilities. She proposed $125,000 for a 10% stake. She included a fee of $1 per unit until her investment was recovered. Subsequently, the royalty would decrease to $0.25 for each unit. Mike and Brian attempted to agree.
They requested Lori reduce the royalty. Lori declined. She thought her conditions were just since she was assuming a risk. Robert Herjavec joined the conversation again. He proposed $125,000 in exchange for 25% ownership. Mike and Brian responded. They requested that he reduce his equity share to 20%. Robert refused and stepped outside once more. Ultimately Mike and Brian agreed to Lori’s initial proposal. They exited the Tank with an agreement.
What Went Wrong With invisiPlug On Shark Tank?
The main issue was the Sharks’ belief in the product. Mark Cuban didn’t see a long-term business. Barbara Corcoran and Kevin O’Leary thought the valuation was too high. Robert Herjavec felt the product didn’t solve a big enough problem. Only Lori Greiner believed in Invisiplug. She saw potential in its unique design.
However, even after securing a deal, the company struggled with challenges outside the Tank. Mike’s legal troubles in 2016 were a turning point. The company’s reputation took a hit. Sales dropped and Invisiplug eventually shut down.
Product Availability
Invisiplug was a unique product. It was a surge protector with a wood-grain finish. It came in three shades to match different types of wood. Customers liked it because it blended into their homes. After Shark Tank Invisiplug was sold on QVC. It was also available in stores like Target and Staples. Customers could buy it online through Amazon. The product retailed for $14.99.
It was affordable and functional. However, its success was short-lived. By 2016 the company had closed. Invisiplug is no longer available for purchase.
Conclusion
Invisiplug started as a promising idea. It solved a simple problem with a stylish solution. Mike and Brian impressed Lori Greiner on Shark Tank and secured a deal. The product had a strong launch. It was sold in major stores and featured on QVC. Unfortunately, the company faced setbacks. Mike’s legal troubles led to its downfall. Today Invisiplug is no longer in business.
Hey there, I’m Fatima Muhammad, an International Relations student, with a focus on the strategic dynamics of global relations, One of my favorite shows is Shark Tank. I love it because it showcases the creativity, determination, and strategic thinking of entrepreneurs, which I find inspiring. The show also teaches valuable lessons about innovation, business dynamics, and the importance of perseverance in the face of challenges. Read more About me.
