Pi00a Net Worth and Shark Tank Update – After Shark Tank

It’s always difficult to build a business, but for some entrepreneurs, it becomes way more than usual. This happened with the deaf family who owned a frozen pizza company. Melody, Russ, Taysia, and Rylan came on Shark Tank with their business model to normalize the concept that deaf people can also get jobs. Together, they represent CODA, which stands for Children of Deaf Adults.

They started their company with a simple but innovative idea to create high-quality frozen Neapolitan pizza, but their main motive was to produce job opportunities for the deaf community. For special people, job opportunities are less than 50%, which was heartbreaking for them and the Sharks. They named their company Pi00a, which was actually the word pizza, but they replaced the zz with 00 because they use zeros for the flour they used to make dough.

The founders appeared on Shark Tank season 17 episode 18, seeking $200,000 for 5% equity to scale up their production and expand their business.

In this article, we will discuss their production cost, profit margin, credibility, backstory, and future goals, and whether they secured the deal with the Sharks or not.

Pi00a Net Worth 2026

Melody, Russ, Taysia, and Rylan went on Shark Tank asking for $200,000 for 5% of Pi00a. This meant they valued Pi00a at about $4 million. They secured a deal with Lori Greiner for $200,000 for 12% equity. During the pitch, the founders said the business had made $422,000 in lifetime sales, including $222,000 the year before, and they were aiming for $350,000 for the current year. After the show, Pi00a stayed active in 2026 with its frozen pizza business still selling online, a store locator live on its website, and Shark Tank bundles available for pre-order, showing the brand is still growing and building awareness. Pi00a's current net worth in 2026 is estimated to be between $1 million and $2 million.

Did Pi00a Get a Deal on Shark Tank?

Yes, they successfully secured the deal on Shark Tank. Their journey and story made everyone emotional. At the beginning, they were seeking $200,000 for 5%, but because of competition in the pizza market, everyone felt confused whether to go for investment or not.

But Lori was the only Shark who wanted to help them. She made an offer of $200,000 for 15%, which was more than they asked for. After discussing with each other, they asked Lori to go for 10%, but finally, they locked the deal at 12%.

Pi00a Shark Tank Deal Table

Sharks Name	Offer & Demand	Accepted
Lori Greiner	$200,000 for 12% equity	Yes
Kendra Scott	Out	No
Kevi O Leary	Out	No
William Rashaun	Out	No
Daniel Lubertzy	Out	No

Founders’ Backstory

The story of the founders was based on passion, identity, and resilience. Melody always dreamed about becoming a chief, but being deaf, it became difficult or impossible to fulfill her dream.

But instead of feeling discouraged and weak, she decided to become a master Neapolitan pizza maker. She mastered pizza making and gained certification from the Associazione Verace Pizza Napoletana.

Then, finally, in 2011, they opened the deaf-owned restaurant in San Francisco and became business owners in the snacks industry. They did not just want to open a restaurant but create a space in society for the deaf community where they can freely speak using ASL.

After running their business, they decided to shift toward frozen pizzas, which allowed them to tackle the national audience while focusing on giving job opportunities to deaf people. Their journey is not just about inspiring people but about changing the perspective of society for all individuals, whether deaf or not.

Pi00a Shark Tank Pitch

Melody, Russ, Taysia, and Rylan entered Shark Tank and started their pitch with a heartfelt introduction that captured the Sharks’ attention immediately. They shared their innovative idea of the frozen pizza business and their motive to provide job opportunities to deaf people. They did not want other deaf people to feel the same way they felt after getting rejected because they were deaf.

They presented their pizza samples with different flavors such as Margherita, Miso Eggplant, and Four Cheese.

The founders mentioned that their products are:

• Hand-stretched
• Made with special Italian flour
• Designed in such a way that they taste like restaurant quality

During their pitch, there was a blend of mission, quality, and emotional story, which made it stand out.

Shark Questions & Reactions

The Sharks were highly interested in their business because of their amazing pitch, which is why they started questioning them about their business to understand it better.

Kevin O’Leary was concerned about production cost and sales. The founders replied that their lifetime sales were $422,000 and last year they made $222,000, and currently their sales were $125,000, with the goal to reach $350,000 this year. They revealed the cost is $3.64 per pizza, the wholesale price is $6.59, and the retail price is $13.99.

Even though the margins were promising, when they mentioned that they did not make any profit, it made the Sharks hesitant about the investment.

Daniel Lubetzky asked what the meaning of Pi00a was and why they chose this name for their brand. They replied that it’s the word pizza. They just replaced the zz with 00, which they used for the Italian flour during the pizza making.

Sharks Negotiation & Reaction

Even though the Sharks really connected with their story, they felt confused because of competition, profit, and scalability. But Lori was the only one who offered them a deal because she felt heartbroken when Melody said that they wanted people to see them. She gave them an offer of $200,000 for 15% equity.

After negotiation, they finally secured the deal for 12% equity. Their pitch was one of the memorable pitches because of their mission to change the perspective of society and find a space for the deaf community.

Why Some Sharks Said No

Even though the Sharks were impressed by their pitch and story, they said no to the investment because of the following reasons:

The main concern was profit. Even though they had strong sales, they did not generate any profit, which makes it dangerous or risky for the Sharks to invest.

The Sharks said no to the deal because of high competition in the pizza industry, including established brands.

They were concerned about scalability because making pizza with their hands limits growth, and they made 250 pizzas per day, which is why they sought investment to scale up the growth.

Pi00a Shark Tank Update 2026

As of 2026, Pi00a is still in business and actively selling its frozen Neapolitan pizzas through its official website, with new pre-orders, Shark Tank bundles, and branded merchandise now part of the lineup. The company has also expanded beyond direct online sales with a live store locator, showing that its pizzas are now available in retail locations as well. Since filming, Pi00a has earned strong industry recognition, including winning the Specialty Food Association’s Fancy Face-Off Pitch Competition and being named a finalist for the Expo West NEXTY Awards. Public-facing materials also show the brand continuing to emphasize its Deaf and CODA family mission while promoting broader employment opportunities for the Deaf community. There are no signs that Pi00a has shut down, and the latest activity suggests the company is using its Shark Tank exposure to keep growing.

Product Features & Availability

Pi00a offers frozen pizza that tastes exactly like restaurant-quality pizza. Their main features include authentic-style Neapolitan pizza, made with special Italian 00 flour, and hand-stretched dough. All these features made it stand out from other frozen pizzas.

The pizza is priced around $13.99, which makes it a premium product. Customers can buy it from their official website and stay updated through their Instagram account.

What Happened to Pi00a After Shark Tank?

After their appearance on Shark Tank, their product and story got global recognition and inspired the deaf community to use their weakness as their strength.

With the help of Lori’s investment, they wanted to scale up their production costs and expand their business throughout the world. Pi00a is on a track of success with their mission and quality product.

Conclusion

Melody and her family’s idea of creating Pi00a was not just about introducing frozen pizza in the market, but giving opportunities and courage to the deaf community.

From feeling discouraged and upset because of the traditional culinary environment to building their brand, it looks like they really built something meaningful with their passion and hard work.

Their journey and product signified that with a clear mission and strong strategies, you can win both investment and hearts. With Lori’s investment and mentorship, they improved their profit margin, scalability, and availability. So stay tuned to witness their successful future.