Have you ever been driving and dropped something between your car seat and the center console? It’s frustrating and can be dangerous if you try to retrieve it while driving.
To solve this problem, two friends, Jeffrey Simon and Marc Newburger, created a simple yet effective product called Drop Stop. This device blocks the gap between the car seat and the console, preventing items from falling into that hard-to-reach space.
They presented their invention on Season 4 of Shark Tank, hoping to secure an investment to help bring their product to more drivers. The entrepreneurs requested $300,000 for 15% equity in their business. Did the entrepreneurs get a deal on Shark Tank? Check out our Drop Stop update to find out!
Drop Stop Net Worth Shark Tank Update 2025
Marc Newburger and Jeffrey Simon went on Shark Tank asking for $300,000 for 15% of their company. This meant they thought their business was worth $2,000,000. They made a deal with Lori Greiner for $300,000 for 20%, lowering the valuation to $1,500,000. The episode was aired on March 29, 2013. The product became a Shark Tank bestseller and is still sold nationwide. Using the viral/heavy traction method, the current net worth of Drop Stop is estimated to be around $10–12 million in 2025.
After appearing on Shark Tank, the product’s popularity soared. The exposure from the show led to a significant increase in sales. Drop Stop became a top-selling car accessory on Amazon and expanded into major retail stores like Walmart, Target, Bed Bath & Beyond, and The Container Store.
The company also made deals to equip police department vehicles in several major cities. Today, Drop Stop has achieved over $24 million in sales, demonstrating the success of its simple yet effective solution to a common problem.
Yes, Drop Stop secured a deal on Shark Tank. Jeffrey and Marc asked for $300,000 in exchange for 15% equity in their company. After presenting their product and discussing their sales, Lori Greiner offered them $300,000 for 20% equity. The entrepreneurs accepted Lori’s offer, recognizing her expertise and connections in retail.
| Shark(s) name | Lori Greiner | Counteroffer | Accepted? |
| Lori Griener | $300,000 for 20% equity | N/A | Yes |
| Robert Herjavec | Out | N/A | N/A |
| Kevin O’Leary | 1# $300,000 for $2 royalty per unit 2# $300,000 for $2 royalty per unit until $300k recouped, the royalty goes down to $1 in perpetuity | N/A | No |
| Daymond John | Out | N/A | N/A |
| Mark Cuban | Out | N/A | N/A |
Drop Stop Shark Tank pitch
Jeffrey Simon and Marc Newburger were inspired to create Drop Stop after Marc experienced a near-accident caused by dropping his cell phone between the car seat and the console while driving. This incident highlighted the potential danger of such distractions. They realized that many drivers face this problem and decided to develop a solution.
The journey to create Drop Stop involved designing a product that was easy to install, fit most vehicles, and effectively block the gap to prevent items from falling. They faced challenges in product development and marketing, but remained committed to bringing their idea to market.
During their Shark Tank pitch, Jeffrey and Marc demonstrated how Drop Stop works by showing how it fits into the gap between the car seat and the console. They emphasized its simplicity and effectiveness in preventing items from falling into the gap, which can cause dangerous distractions while driving. They shared that they had sold over 250,000 units, resulting in $1.3 million in sales.
They also mentioned their upcoming appearance on QVC, highlighting their efforts to reach a broader audience. Keep reading our Drop Stop update to see what happens next!
The Sharks had several questions about Drop Stop.
Robert Herjavec questioned the need for the product, expressing doubt about its market potential. In response, Jeffrey cited statistics about accidents caused by driver distractions, emphasizing the safety benefits of Drop Stop.
Kevin O’Leary inquired about their sales and profit margins, to which the entrepreneurs responded with their sales figures and explained their pricing strategy.
Lori Greiner asked about their plans for retail expansion and how they intended to scale the business. Jeffrey and Marc discussed their strategy to partner with major retailers and leverage their QVC appearance to boost sales.
Robert Herjavec was the first to opt out, stating that he didn’t see the need for the product.
Daymond John also declined, feeling that he wasn’t the right partner for this venture.
Mark Cuban expressed interest but believed that Lori Greiner would be a better fit due to her experience with similar products.
Kevin O’Leary offered $300,000 with a $2 royalty per unit sold until his investment was recouped, after which the royalty would continue indefinitely.
Lori Greiner offered $300,000 for 20% equity, highlighting her expertise in getting products into retail stores and on QVC.
Jeffrey and Marc accepted Lori’s offer, recognizing the value she could bring to their business.
Product Availability
From our Drop Stop update research, the product is widely available for purchase. You can buy Drop Stop on their official website, as well as on major online retailers like Amazon. It’s also available in physical stores such as Walmart, Target, Bed Bath & Beyond, and The Container Store. The product is priced around $24.99 for a set of two, making it an affordable solution for drivers looking to prevent items from falling into the gap between their car seat and console.
Conclusion
Drop Stop’s journey on Shark Tank highlights how a simple solution to a common problem can lead to significant success. After securing a deal with Lori Greiner, the company expanded its reach, making the product widely available to drivers seeking a safer and more convenient driving experience. As of today, Drop Stop continues to thrive, demonstrating the enduring appeal of practical innovations. Stay tuned for future updates on the company’s progress and potential new developments.
Hey, I’m Amna Habib an undergraduate student of Bachelors in Business Administration. Shark Tank is one of my favorite TV shows of all time. The show provides a fascinating insight into the world of entrepreneurship by presenting creative solutions to common problems, which strongly connects to my academic interests. I’m interested in learning more about the strategic thinking and creativity that lead these companies as each pitch provides insightful information. I’ve found that watching Shark Tank has inspired my enthusiasm for business and entrepreneurship and has been a very enlightening and motivating experience. Apart from business and writing, I love food, shopping, and hanging out with friends and family. Read more About me.
