Jackson, Jumoke Duane Myko, and Danita Claytor set out to create a better burger. They observed that a lot of plant-based burgers had elements that people were confused about. Some tasted bad because they were created in a lab. Their goal was to create a burger that was both authentic in flavor and healthful. They founded the plant-based burger brand Everything Legendary.
Even without any meat, this burger is delicious. The team requested $300,000 from the Sharks on Shark Tank Season 12 in exchange for 10% of their business. The Sharks tasted the burger and enjoyed it. Will the entrepreneur get a deal on Shark Tank? Check out our Legendary update to find out!
Everything Legendary Net Worth Shark Tank Update 2025
Jackson, Jumoke Duane Myko, and Danita Claytor asked for a $300k investment in exchange for 10% equity in their company. This meant they valued their company at $3 million. They made a deal with Mark Cuban for $300k in exchange for 22% of their company. This new deal valued their company at about $1.36 million. After the show aired, Everything Legendary saw a big increase in website traffic, sales, and social media exposure. With an estimated 10% yearly growth rate (typical business growth), the current net worth of Everything Legendary is about $2 million.
Everything Legendary quickly expanded after being featured on Shark Tank. By 2024 the business is flourishing. They sold $1.7 million worth of burgers in the four months following the show. Large retailers like Target, Walmart, Safeway, and Giant now sell the burgers.
Additionally, the group collaborated with Live Nation Entertainment to create Everything Legendary, the primary plant-based burger served at events and concerts. The business gained a lot from this. All That’s Legendary now has three factories that can produce a large quantity of hamburgers quickly. The business is expanding and customers love their burgers.
Yes, all of it Legendary and Mark Cuban struck a deal. The group requested $300,000 in exchange for 10% of their business. Mark was pleased with the team and the product. He made a $300,000 bid for 25% of the business.
Following a bit of debate, the group decided to give Mark 22% of their business in exchange for the $300,000. Although none of the other Sharks made a bid Mark thought the product had a lot of potential. He has assisted the company in its significant growth since Shark Tank.
| Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
| Barbara Corcoran | Out | N/A | N/A |
| Lori Greiner | Out | N/A | N/A |
| Kevin O’Leary | Out | N/A | N/A |
| Daymond John | Out | N/A | N/A |
| Mark Cuban | $300,000 for 25% equity | $300,000 for 22% equity | Yes |
Everything Legendary Shark Tank pitch
Jumoke Wants to create a healthier burger Danita and Duane founded Everything Legendary. Duane’s mother has lupus and Danita’s mother went away from cancer. They were both aware of the need to eat a balanced diet. Their goal was to produce food that was not only enjoyable to consume but also beneficial to humans.
They collaborated with Chef Jumoke to create the ideal dish. They had to figure out how to manufacture the burger without going over budget while also having a difficult time finding components that would taste delicious and be healthy. Nevertheless, they persisted and collaborated to grow their business.
The team was prepared to demonstrate to the Sharks how delicious their burger was when they arrived at Shark Tank. The Sharks tasted the burgers and thought they were excellent. The group informed the Sharks about their use of hemp protein and seasonings to create burgers that tasted almost exactly like traditional beef burgers.
Additionally, they informed the Sharks that in only a single year they had sold $165000 worth of hamburgers. All of this was accomplished without using any advertising funds. They said that the cost to produce their 4-pack of hamburgers is $20, and they charge $45 for them online. Also, they were charging retailers less for their hamburgers.
The Sharks asked a lot of questions regarding the company and the product. They wanted to know why the burgers cost so much. The team replied that the cost of producing plant-based burgers was more than that of ordinary beef burgers but that the burgers’ flavor and quality justified the price.
They added that they had a 53% profit margin. This indicates that even though the price of each burger was expensive they were still selling a lot of them and earning a large profit on them.
Although most of the Sharks did not want to invest they liked the taste of the burgers. Barbara Corcoran was the first to withdraw. She claimed that their burgers were overly expensive compared to other burgers available. Although Kevin O’Leary enjoyed the burger he left because he felt the company was asking for too much money.
The only other Shark to make a bid was Mark Cuban. Instead of selling frozen burgers in supermarkets, he proposed employing cloud kitchens as a cost-saving measure. He made a $300,000 bid for 25% of the business. Following discussions with the team, $300,000 was decided upon for 22% of the business.
What Went Wrong With Everything Legendary On Shark Tank?
Not everything on Shark Tank went according to plan for the team. The primary concern was the outrageous price of their hamburgers. Many Sharks reasoned that consumers might not be willing to spend that much for plant-based burgers.
Even though the burgers tasted great, the Sharks worried that the company would have trouble growing because of the high prices Kevin and Barbara both made the decision not to invest since they believed that the price would be a major issue. Ultimately only Mark Cuban was open to a trade since he had an alternative plan to support the business.
Product Availability
Because they are plant-based but nevertheless taste like actual burgers, Everything Legendary burgers are extremely unique. They employ spices and hemp protein to make them tasty and healthful. Each burger is only 200 calories and gluten-free. Although some find them slightly pricey and a little chewy, many consumers adore them.
These burgers are sold in large supermarkets like Target, Walmart, Safeway, and Giant. You can purchase them online at Everything Legendary. Although they cost more than standard beef burgers. Many people believe the premium is justified because the burgers taste so excellent and are healthier.
Conclusion
Everything Legendary had a fantastic Shark Tank experience. The group arrived at the event with a delicious and nutritious product and they departed with a deal from Mark Cuban. Since appearing on Shark Tank, the business has expanded significantly. Their burgers are now sold for millions of dollars and can be found in large retailers. The company is expanding and doing very well.
Mark Cuban’s investment has allowed them to reach a wider audience and grow their business. Everything Legendary is a prime illustration of how success can be achieved by hard effort and a quality product.
Hi, I’m Laiba Khurram, a BBA student specializing in Marketing at FAST NUCES ISB. My background includes experience in finance, marketing, and event coordination. My skills include teamwork, time management, and Microsoft tools. Watching Shark Tank has always inspired me, as I admire the innovative pitches and entrepreneurial spirit showcased on the show. This passion drives my approach to finding creative solutions and understanding market dynamics. Read more About me.
