Imagine you are sitting in a closed room with no window view. But suddenly your heart carves for an outside view of the beach. Then you also wanted to see the sunset from your window. But you are bound in your room, apartment or wherever you are living. But here is the click. “LiquidView” came up with an amazing solution to your frustration.
Mitch Braff is an American entrepreneur and the founder of LiquidView. His company did research that out of many average Americans, only a few get access to the window rooms. Hardly any of them get access to their desired window views. So he came up with an idea of a portable digital window. It could be placed anywhere else. It could be placed in homes, offices and hospitals etc.
This portable digital window comes up with ultra HD 8K results. There are live pictures and results with more than 10 frames. They are set in a rhythmic manner according to day and night.
Mitch came to Shark Tank seeking $250,000 with 2.5% equity in his stake. In this way, Mitch believed that by closing the deal, his company’s net worth would reach around $10Millions overall.
LiquidView Net Worth 2026
Mitch Braff went on Shark Tank asking for $250,000 for 2.5% of his company. This meant he thought his business was worth $10 million. He did not make a deal with any of the Sharks because the product was very expensive and difficult to scale. After the show, LiquidView gained attention online, but sales grew very slowly due to the high price of the product. The current net worth of LiquidView is estimated to be around $2 million.
Did LiquidView Get a Deal on Shark Tank?
No, LiquidView could not secure a deal with any of the hosts present there. Although the presentation just touched the hearts of the hosts. But it was literally too expensive for an average person to buy. That’s why it could not make deals with investors due to low profit margins.
Shark Tank Deal Table
| Shark Name | Offer and Demand | Accepted |
| Michael Strahan | Out | No |
| Robert Herjavec | Out | No |
| Kevin O’Leary | Out | No |
| Lori Greiner | Out | No |
| Barbara Corcoran | Out | No |
Mitch Braff Backstory
Mitch Braff is an American entrepreneur, filmmaker, storyteller and CEO of LiquidView. He lives in San Francisco, California. His vision is to bring brightness into the lives of people. He manifests creative ideas into people’s lives. That’s how the idea of LiquidView came into Mitch’s mind.
His company designed a set of three attached digital windows. These digital windows are attached to software and hardware. They also have a built-in sound system. They run with the circadian rhythms. They are set according to the outside date and time of the city where they are installed in the room. With this innovative idea, Mitch wanted to bring positivity and happiness into people’s lives.
LiquidView Shark Tank Pitch
Mitch entered the room with an overly confident and somewhat nervous gesture. But as he started introducing his product, he got relaxed. At first he described some details about the niche of his product. Then he showed the display of his “LiquidView.”
Initially, Mitch asked for an investment of $250,000 with 2.5% of equity in his company. That’s how the net worth of the LiquidView was expected to be $10Millions. But a single piece of LiquidView windows costs $48000. So, it was rejected due to being too expensive.
Shark Questions & Discussion
Kevin was very much impressed by the presentation of the LiquidView. But he was shocked by the price of the piece. So, without being involved in any discussions, he rejected the offer.
Lori mentioned it is a nice product. But she was also very amazed by hearing the price of a single product. She referred to it as too expensive to be used.
At first, Barbara seems to be in a deal with Mitch Braff. But as soon as the price was mentioned, she said it was the product of the rich people. So, she also rejected it.
Robert gave somewhat different views from others. First he really appreciated the product designs and creativity. But due to the high price of a single product he also rejected the offer.
Michael was the only host who was actually very much shocked by hearing the price of the product. He said that it has very little profit margin compared to other products. So, he refused it.
Sharks’ Reactions And Negotiations
The sharks were genuinely impressed by the presentation of the product. They really appreciated the design and the creativity in the style. But the margin was very low and the price was too high.
Although Mitch tried to convince the Sharks about his product, but they could not agree to invest in such an expensive commodity with a very low profit margin.
Because the investor mindset is to earn more profits. This is only possible when the price is low and sales are high. But things were the opposite with LiquidView. The price was high and the profit was low. They also saved any marginal profit in sales. So, they were just dumping their money into it. So, that’s how the LiquidView was collectively rejected by the sharks.
Product Availability & Features
As the ‘LiquidView’ is a digital product. So it is available on a franchise basis. There is no such physical display of the product in the stores. It is totally a company-based product. It directly hits the customers.
As far as its features are concerned, it is a three combined window set. All are fitted with Ultra HD 8 K results screens. There are live views recorded on the screen. They run according to the circadian rhythms. They are also equipped with a sound system that automatically changes with the view. It gives the sound of the live view seen through the window.
Overall, it’s a fantastic product. It is very efficient and suitable for closed rooms. But due to its high prices, it is not suitable for average people living in their homes. Even the rich people would think twice before purchasing the product.
LiquidView Shark Tank Update
LiquidView is getting new attention after its Shark Tank segment aired on 7 January 2026. The company also announced its Shark Tank appearance during CES 2026 in early January 2026. After the episode, Mitch Braff shared new posts online showing the product and reacting to the public response. Recent coverage says the pitch impressed people even though the company did not get a Shark Tank deal. LiquidView is continuing to focus on wellness spaces like healthcare and senior living where windowless rooms are common. The brand is highlighting real installations such as a children’s hospital project, to show real world use. LiquidView is also promoting its technology partners for the display system to support larger professional installs. Overall the company is active right now and is using the January 2026 TV exposure to find more commercial customers.
What Happened To LiquidView After Shark Tank?
As the show aired, the LiquidView attracted attention online. It was very much appreciated by the other investors. But due to its high prices, it couldn’t make it into the market.
The company is still working. But its expansion couldn’t be possible. It exists on its original branch only.
As of 2026, there are no such reports of any surge in the sales of the LiquidView. But the CEO Mitch is ambitious enough to make it successful. He’s thinking about improvement in his products and also working to reduce the cost of the product as well.
Conclusion
The LiquidView is such an amazing product to be installed in all the closed and stressful environments. But it has only one fault and that is its high costs and low productivity. It is a rich commodity.
The ordinary people and the working class can only wish for it. They could not buy it. As far as its price is concerned, it costs around $48000 per piece.
With this amount, an average person can easily buy a new home for themselves. But the good news is that it was appreciated by all the sharks. So, there are some chances of success and a lot of improvements in it.

Hi, I’m Waqar Abdullah. I’m an Academic and a Freelance Writer. Out of all TV shows on entrepreneurship and business ideas, Shark Tank is one of my favorite TV shows. This show gives a delightful awareness of the world of business by providing generic and innovative solutions to the ambitious small and large business owners. I’m curious to know more about the tactical thought process and inspiration that lead these companies, as each pitch gives thoughtful knowledge. I’ve figured out that watching Shark Tank has encouraged my enthusiasm for business and entrepreneurship. It has been a very insightful and inspiring experience. In addition to my work as a Research Scholar and Writer, I love reading, cooking, dining, shopping, and hanging out with my friends and family. Read more About me.








