Many parents find it difficult to observe their toddlers closely, especially if they get busy with other duties or working in the house. It can be quite difficult to watch over small children, make sure they’re safe, and avoid accidents. This problem is especially important for toddlers who are just learning to walk and explore their environment, as this may result in falls and injuries.
Lisa Evans and Ivan Barnes presented a new solution on Shark Tank called Squeaky Knees to reduce these worries. Their product was made to make it easy for parents to keep an eye on their toddlers’ movements. Squeaky Knees are pants with knee pads that will protect the knees of toddlers and also there are squeakers fitted into the knee pads, which let parents know where their kids are.
During their pitch in the shark tank, the Founders requested $80,000 for a 20% share in their business. They explained everything about the product but they had difficulty convincing the sharks to invest. So let’s see if the sharks are invested in this product or not.
Squeeky Knees Net Worth 2024
Lisa Evans and Ivan Barnes asked for an $80k investment in exchange for 20% equity in their company. This meant they valued their company at $400,000. They did not make a deal with any sharks. After the show aired, Squeaky Knees faced several challenges and ultimately went out of business in 2017. The current net worth of Squeaky Knees in 2024 is $0 as the company is no longer in existence.
Squeeky Knees Shark Tank Update
After their debut on Shark Tank, Lisa and Ivan faced several difficulties. Squeaky Knees stopped operating in 2017 and is no longer in existence. The company struggled to stay in business after their pitch. The removal of their official website and social media profiles indicates the business has been out of business for a number of years. Even In the shark tank they also failed to convince any shark and get the deal.
No, the squeaky Knees didn’t get any deal as they failed to convince the sharks. The entrepreneurs wanted to get $80,000 in exchange for a 20% stake in their business. But none of the sharks were convinced by the product or the pitch. There was no deal for Lisa and Ivan because Lori Greiner, Mark Cuban, Robert Herjavec, Kevin O’Leary, and Daymond John chose not to invest.
Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
Robert | Out | N/A | N/A |
Lori Greiner | Out | N/A | N/A |
Kevin O’Leary | Out | N/A | N/A |
Daymond John | Out | N/A | N/A |
Mark Cuban | Out | N/A | N/A |
Squeeky Knees Shark Tank Pitch
Lisa and Ivan’s experiences as parents inspired the idea of this product. Like most parents, Their top priority is to make sure their kids are safe and healthy. They are always concerned about where they are, what they’re doing, and whether they’re staying out of problems.
Lisa and Ivan had busy schedules so when their son Elijah was born, they didn’t have a lot of time to spend with him. Elijah was always moving and crawling around, just like any other busy baby, and occasionally he would get some scrapes or bruises. Lisa’s mother jokingly suggested that I should make anything that would provide him with a bit more security.
At that point, the couple started planning to make this product. It’s designed to provide parents peace of mind by helping protect children like Elijah while they explore and play. They decided that after balancing kids and other careers, they would be going to dedicate all of their time to growing their home-based business.
In this manner, They can concentrate on something that will benefit other parents and yet be there for their children. Lisa said that being a mother and a company owner is a difficult combination, but it’s very fulfilling to know that she is working on a project that will benefit families.
Lisa and Ivan pitched their idea on Shark Tank for Squeaky Knees, a collection of toddler pants with squeakers stitched into the knee pads. They clarified that the squeakers would protect the knees from harm and let them know where their child was.
The founders demanded $80,000 for 20% ownership in their business. They admitted that their marketing efforts were minimal and highlighted that they had sold more than 500 units, bringing in slightly over $10,000 in three years.
During the pitch, the sharks had different queries and doubts that the founders had cleared.
Lori asked about how much money they had made and how much they sold. They replied that they sold 400 units and made $10,000 in business for three years.
Daymond asked about the business plan and how they will grow this small business. The founders were confident about the growth but they didn’t have any strategy to explain or use to grow their business.
Kevin was not impressed by the very few sales in three years. And he doesn’t like the idea at all that’s why there are more sales
All the sharks decided not to invest as they weren’t impressed by the Product. Different sharks had different responses and reasons for rejecting the product.
Lori Greiner made the decision not to invest because she thought that customers would purchase the product if they genuinely enjoyed it and there is nothing special about the product that people will like.
Mark Cuban felt they had a product but not a strong enough business plan or a company so he decided not to make any deal with them.
Robert Herjavec agrees with Mark Cuban’s view, he too decided against investing..
Kevin O’Leary rejected the idea because he thought that the product was not clearly in demand and that if he invested in the product he would waste money.
Daymond John made the same choice to withdraw saying similar reasons expressed by the other sharks. Also, he feels that the founders don’t take any advice from others and if he partners with them they will be just arguing most of the time.
What Went Wrong With Squeeky Knees On Shark Tank?
Squeaky Knees had failed to convince the sharks because of a few important problems. Low sales were the result of the entrepreneur’s poor product marketing. The lack of a strong business foundation and strong market demand for the product worried the sharks. In addition, the sharks’ decision not to invest in the product was due to the absence of a complete company plan and marketing strategy. The lack of a well-defined strategy for growing the business and generating big earnings played a crucial role in their choice.
Product Availability
Squeeky Knees is not available in the market anymore. The removal of the company’s social media accounts and website indicates that the product is no longer being produced or sold in stores. The idea behind Squeaky Knees was to create a special pair of toddler pants with squeakers made into the knee pads. The invention was designed to protect knees and assist parents in monitoring their kids’ activities but the product failed to impress the sharks and the audience too.
Conclusion
Squeaky Knees had a great idea, but they faced a lot of problems that finally caused their business to fail. They presented their pitch in a shark tank. Although their creative approach to child safety is a good idea, they had difficulties in business development, sales, and marketing. With little funding and no help from the sharks, they were unable to maintain their company.
Squeaky Knees is no longer in operation as of right now. The story of Squeaky Knees serves as a reminder of the difficulties faced by a number of companies and the need to have a solid business plan and efficient marketing. Although there are currently no plans for the company’s rebirth, Lisa and Ivan’s business journey serves as a reminder of the challenges involved in launching a new product.
Hey, I’m Amna Habib an undergraduate student of Bachelors in Business Administration. Shark Tank is one of my favorite TV shows of all time. The show provides a fascinating insight into the world of entrepreneurship by presenting creative solutions to common problems, which strongly connects to my academic interests. I’m interested in learning more about the strategic thinking and creativity that lead these companies as each pitch provides insightful information. I’ve found that watching Shark Tank has inspired my enthusiasm for business and entrepreneurship and has been a very enlightening and motivating experience. Apart from business and writing, I love food, shopping, and hanging out with friends and family. Read more About me.