Three imaginative business people started Sun-Staches. Eric Liberman, Dan Gershon, and David Levich are their names. They made unique sunglasses for holidays and events. These are festive and entertaining sunglasses. Themes and events serve as the basis for the designs. You may wear them to costume parties, Christmas, and birthday celebrations.
In Season 6, the three founders made an appearance on Shark Tank. They requested $300,000 from the sharks. They provided 5% ownership in their business in return. Their sunglasses were already well-liked when they arrived for the performance. They gave the sharks samples of their product to demonstrate it. They were fun patterns that each shark tried on.
The prices of their sunglasses ranged from $7.99 to $12.99. It costs only $0.75 to $1.50 to make each pair. The sharks were impressed by the profits .Will the entrepreneur get a deal on Shark Tank? Check out the SunStaches update to find out!
SunStaches Net Worth Shark Tank Update 2025
David Levich, Eric Liberman, and Dan Gershon went on Shark Tank asking for $300,000 for 5% of their company. This meant they thought their business was worth $6,000,000. They made a deal with Daymond John for $300,000 for 20%, lowering the valuation to $1,500,000. The episode was aired on October 24, 2014. The novelty sunglasses brand remains active and continues to sell globally through retail and online stores. Using the default 10% yearly growth method, the current net worth of Sun Staches is estimated to be around $8–10 million in 2025.
Sun-Staches became a huge hit after Shark Tank. They formed an alliance with Daymond John. They were able to expand their business because of this relationship. They worked on license agreements with well-known companies. Marvel, Disney, Universal, and Nintendo are some of these brands.
Their items were even more well-known as a result. Sun Staches’ annual income remained in the millions. Both their website and Amazon are where they offer their goods. They included well-known characters in their designs as well. Their sunglasses were popular among both adults and children as a result. Sun Staches is still doing well in 2024.
They are successful because of their distinctive designs and affordable prices. They are the ideal illustration of how a good concept can develop with the correct support.
SunStaches did really make a Shark Tank deal. They want 5% stock in return for $300,000. The sharks were pleased with the result but they were worried about the price. Instead ,Daymond John made an offer of $300,000 for 25% stock. Daymond and the founders reached an agreement after negotiating over $300,000 for 20% ownership.
| Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
| Robert Herjavec | out | N/A | N/A |
| Lori Greiner | Out | N/A | N/A |
| Kevin O’Leary | Out | N/A | N/A |
| Daymond John | $300,000 for 25% equity | #1 $300,000 for 12.5% equity #2 $300,000 for 15% equity #3 $300,000 for 20% equity #4 $300,000 for 17% equity | Yes to 4th offer |
| Mark Cuban | Out | N/A | N/A |
SunStaches Shark Tank pitch
Sun Staches was founded by David, Dan, and Eric with a single objective. They aimed to provide an entertaining and distinctive product. Sunglasses that were more than just eyewear were their specialty. Parties and other special events might be made more enjoyable with these sunglasses.
They noticed a market gap and got the idea. Ordinary sunglasses were dull. They made the decision to infuse their creations with individuality. They put a lot of effort into making goods that consumers would adore.
They had difficulties at first. They needed to create interesting yet reasonably priced eyewear. Additionally, they had to come up with a lot of styles to suit various occasions. They put forth a lot of effort to make their items flawless. Though it was difficult their efforts were rewarded.
The Sun Staches crew went into Shark Tank with confidence . They displayed a range of themes and styles for their sunglasses. They gave the sharks samples as part of their pitch. This gave the sharks a personal look at how much fun Sun-Staches can be. The group gave an explanation of their profit margins and prices. The cost of production ranged from $0.75 to $1.50 per unit. Retail costs for them ranged from $7.99 to $12.99.
The large profit margins pleased the sharks. The crew disclosed that they made $5.7 million over the year of filming. They estimated that this revenue would provide $750,000 in profitability. They believed that their $6 million valuation was reasonable given their room for expansion. The creators made it clear that they intended to grant licenses for their ideas to major companies.
They thought that by using this tactic, their brand value would rise. Even while they were certain not all sharks shared their evaluation.
Kevin O’Leary questioned the $6 million valuation of the firm. He thought the company was more like $2.5 million. He requested an explanation from the founders for their figures. In response, the group emphasized their potential for licensing agreements. They described how their worth may be increased by collaborations with bigger businesses. Concerns over the product’s attractiveness were expressed by Lori Greiner.
The uniqueness could eventually wear off she thought. She left the negotiations too soon. Robert Herjavec had similar reservations. He wondered if there would be sustained interest in the product. Additionally he left because he felt the valuation was too high. Mark Cuban was approached by Dan Gershon if he would entertain a $300,000 deal with 10% equity.
Mark said no and left. Daymond John expressed interest in the item. He believed he could help reduce production costs and secure licensing deals. He offered $300,000 for 25% equity.
Negotiations were initiated by Daymond’s offer. In response, Dan offered $300,000 for 15% equity. Daymond retorted at 20% after declining. Daymond resisted Dan’s attempt to reduce the shareholding to 17%. Daymond’s offer of $300,000 for 20% stock was accepted by the club after some back and forth. The agreement gave the founders financial support as well as coaching.
Daymond’s faith in the product enabled the team to establish beneficial alliances. His knowledge of licensing and branding was essential to the expansion of the business.
What Went Wrong With Sunstaches on Shark Tank?
A few sharks were not persuaded by the value. Kevin O’Leary believed the company’s prices were excessive. Robert and Lori had doubts about the product’s viability in the long run. Mark Cuban left because the deal structure did not appeal to him. Daymond, however, spotted the opportunity and thought he could improve the company.
Product Availability
A variety of unique sunglasses are available from Sun-Staches. Superheroes, animals, holidays, and well-known figures are among the themes. The imaginative patterns appeal to a wide range of age groups. You may purchase the items on their official website. They are also available for purchase on Amazon and other internet merchants. The price range is between $7.99 and $12.99.
The firm has collaborated with companies such as Disney, Nintendo, and Marvel. The product selection and popularity have grown as a result of these collaborations. At celebrations, gatherings, and parties the Sun Staches products are a big hit. The company has established itself as a popular option for unique eyewear.
Conclusion
Since making an appearance on Shark Tank Sun Staches has had a prosperous career, the entrepreneurs’ entertaining product and solid business plan won over the sharks. Daymond John’s contribution contributed to the expansion of the business. Major brand licensing agreements increased sales and broadened the product offering.
Sun-Staches is still a well-known and successful brand as of 2024. The company’s position in the market has been cemented by its capacity for innovation and collaboration with well-known brands.

Hi, I’m Laiba Khurram, a BBA student specializing in Marketing at FAST NUCES ISB. My background includes experience in finance, marketing, and event coordination. My skills include teamwork, time management, and Microsoft tools. Watching Shark Tank has always inspired me, as I admire the innovative pitches and entrepreneurial spirit showcased on the show. This passion drives my approach to finding creative solutions and understanding market dynamics. Read more About me.








