The goal of Nick Kierpiec, Glen Duff, and Scott Parks was to make water activities more accessible to all. A lot of folks had trouble wakeboarding. Learning was difficult for beginners. More experienced motorcyclists required specialized equipment. Families have to purchase multiple boards for various purposes. This was costly and annoying. This issue was recognized by the founders. They made ZUP boards in order to address the issue.
Wakeboarding is made easy with ZUP boards. Both beginner and expert cyclists should use them. It’s all done on one board. You can stand, kneel, or lie down. It is constructed from premium materials. ZUP boards are user-friendly and long-lasting. Scott and Nick Glen made their product pitch on Shark Tank. They asked for three hundred thousand dollars for ten percent of their company. Will the entrepreneur get a deal on Shark Tank? Check out the ZUP update!
ZUP Net Worth Shark Tank Update 2025
Nick Kierpiec, Glen Duff, and Scott Parks asked for a $300k investment in exchange for 10% equity in their company. This meant they valued their company at $3 million. They did not secure a deal with any of the sharks. After the show aired, ZUP saw a big increase in website traffic, sales, and social media exposure. With an estimated 10% yearly growth rate (typical business growth), the current net worth of ZUP is about $4.83 million.
ZUP is still operating. The business expanded following its Shark Tank appearance. They saw a four-thousand percent increase in website traffic. Sales increased as well.ZUP encountered a legal battle in 2018. A business named NASH brought legal action. They said ZUP had broken a patent contract. For ZUP, this was a difficult period. Nevertheless, they remained resilient.
They kept on selling their goods.ZUP added more products to its lineup. Wakeboards are no longer their only product. They sell wake surfboards, kneeboards, and tubes. They also sell life jackets and mats. ZUP items are available for purchase on the ZUP website and Amazon. The business has thousands of satisfied clients. Positive online evaluations are frequently left by users. The sharks were proven wrong by ZUP.
ZUP failed to secure a Shark Tank agreement. The founders requested $300,000 in exchange for a ten percent stake. The assessment was not accepted by the sharks.
“ZUP is not a disruptive product,” Mark Cuban declared. He didn’t think it would alter the market. Concerned about the company’s debt was Kevin O’Leary. He believed ZUP might not succeed. Daymond John believed that the founders’ communication was unclear. Sara Blakely and Lori Greiner also chose not to make an investment. There was no investor when the founders departed. Despite not getting a bargain, they persisted. They persisted in expanding their company.
| Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
| Sara Blakely (guest shark) | out | N/A | N/A |
| Lori Greiner | Out | N/A | N/A |
| Kevin O’Leary | Out | N/A | N/A |
| Daymond John | Out | N/A | N/A |
| Mark Cuban | Out | N/A | N/A |
ZUP Shark Tank pitch
The goal of Nick Glen and Scott was to improve water sports for everybody. They noticed numerous issues, but they enjoyed wakeboarding. For beginners, it was too challenging. Special equipment and training were required. To accommodate all skill levels, families have to purchase separate boards. Because of this, wakeboarding became costly and challenging. The creators chose to develop a remedy.
They desired a single board with all-encompassing capabilities. It must be easy, safe, and entertaining. The ZUP board was the result of their laborious design. People might stand, kneel, or lie down on this board. Both novices and experts may pick up stunts with ease. It was difficult to build the ZUP board. To identify the best design, the team had to test a lot of them. They struggled financially as well.
The boards are expensive to make and market. The founders borrowed money and spent their savings. They continued to work because they thought their concept was good. It was also challenging to get consumers to purchase ZUP boards. The group had to describe the product’s operation. They demonstrated to families how the board might simplify and make water activities enjoyable. The ZUP board gradually became well-known and began to sell.
Scott and Nick Glen demonstrated ZUP boards on Shark Tank. The product’s operation was demonstrated to the sharks. They clarified that novices may easily learn ZUP boards. This allows riders to stand, kneel, or lie down. The board is also excellent for more experienced riders who like to do tricks. ZUP boards’ distinctive qualities were emphasized by the founders. The boards, according to them, replace many pieces of equipment.
You may utilize one board for a variety of purposes. ZUP boards become easy and convenient as a result. The founders disclosed how much money they made. In all, their sales came to 2.5 million dollars. They made a million dollars last year. They used 180 merchants to sell their items. Their goods were offered on Amazon as well. The prices started at $279.Costs varied from $279 to $400.
Three hundred thousand dollars was the request made by the founders. In return, they promised 10% stock. Their goal was to increase their market reach and diversify their product range using the money. The goods were well received by the sharks but the pitch did not impress them. The founders’ talk veered off course. Clear answers to queries were difficult for them. This made it more difficult for them to get a deal.
The sharks asked many questions during the pitch. Mark Cuban wanted to know how ZUP boards disrupted the market. The founders explained that ZUP boards replaced multiple pieces of gear. Mark was not convinced. He said the product was not innovative enough. Kevin O’Leary focused on the company’s finances. He asked about their debt and cash flow. The founders revealed they had five hundred fifty thousand dollars in debt.
They also had two hundred thousand dollars in receivables and one hundred thousand dollars in the bank. Kevin said this was risky. He predicted the company might fail. Daymond John asked about marketing. The founders said they relied on retailers and online sales. They explained that their products were sold on Amazon. Daymond felt their marketing strategy was not strong enough.
Lori Greiner asked about manufacturing costs. The founders said the costs were high. This was because they used high-quality materials. Lori liked the product but had concerns about the business model. Sara Blakely focused on branding. She said the company needed a clearer message. She advised the founders to work on their brand identity.
The first to go was Mark Cuban. ZUP boards he maintained were not disruptive. The product in his opinion had little effect on the market. Diamond and Then John did the same. He believed the founders lacked strong communication skills. According to him, the discussion was fruitless. Kevin O’Leary was worried about the company’s financial situation. He believed the debt to be excessive.
He estimated the company’s chances of going out of business were fifty percent. He chose not to make an investment. ” Despite her liking the product Lori Greiner was unable to commit. She said that she did not fit in with it. The final dropout was Sara Blakely. The team needs to strengthen its branding, she stated. She urged them to concentrate on marketing. The creators abandoned the tank without a deal.
What Went Wrong With ZUP On Shark Tank?
A number of issues arose during the pitch. The creators had trouble providing clear answers to inquiries. They lost their way. This irritated the sharks. Another problem was the state of the company’s finances. The debt according to Kevin O’Leary was excessive. The business seemed too hazardous for him to invest in. ZUP was not creative in Mark Cuban’s opinion. The product he claimed was not sufficiently disruptive.
There was also an issue with the branding. The team needs a more lucid message according to Sara Blakely. Their marketing approach in her opinion was inadequate. Although they appreciated the product the sharks did not think the business plan was sound.
Product Availability
ZUP products are sold online and in stores. You can buy them on their website. They are also available on Amazon. The ZUP boards are their main product. These boards are designed for all skill levels. Beginners can lie down, kneel, or stand. Advanced riders can perform tricks. The company sells other products too. They have tubes, kneeboards, and mats. They also sell life jackets and paddles.
Prices range from $279 to $400. ZUP products are made with high-quality materials. They are built to last.ZUP boards are popular with families. They are a great choice for water sports.
Conclusion
ZUP had a difficult time on Shark Tank. The business did not get a deal. The founders however persisted. ZUP expanded their company following the performance. They expanded their product line and attracted new clients. They persevered and conquered obstacles. ZUP is still operating today. They are making it easy and enjoyable for anyone to enjoy water sports.
The success of ZUP demonstrates that perseverance and hard effort can pay off. The firm appears to have a promising future. Their items are adored by customers. ZUP keeps becoming better and growing.

Hi, I’m Laiba Khurram, a BBA student specializing in Marketing at FAST NUCES ISB. My background includes experience in finance, marketing, and event coordination. My skills include teamwork, time management, and Microsoft tools. Watching Shark Tank has always inspired me, as I admire the innovative pitches and entrepreneurial spirit showcased on the show. This passion drives my approach to finding creative solutions and understanding market dynamics. Read more About me.








