The tattoo industry has been around for thousands of years, but not much has changed in how tattoos are done. Many people really like tattoos, but they often hold back because they worry about the pain, have trouble deciding on a design, or think the best artists are too expensive. The rise of social media has made things even tougher. People see stunning tattoos online but find it hard to afford to get those designs.
BlackDot Net Worth Shark Tank Update 2025
Joel Pennington asked for a $1.5 million investment in exchange for 5% equity in his company. This meant he valued his company at $30 million. He did not secure a deal with any of the Sharks. After the show aired, BlackDot saw a big increase in website traffic, sales, and social media exposure. With an estimated 10% yearly growth rate (typical business growth), the current net worth of BlackDot in 2025 is about $48.3 million.
Joel Pennington, the founder of a company called BlackDot, noticed this issue. To address this issue, he invented a unique automatic tattooing device that creates tattoos using tiny dots that are as small as human hair. This technology allows for more precise tattoos. BlackDot also offers an online platform where people can buy designs from licensed tattoo artists.
During an episode of Shark Tank in Season 16, Joel presented BlackDot to potential investors, asking for $1.5 million in exchange for 5% ownership of his company. The Sharks were impressed with the idea but had some concerns. In the end, they decided not to invest.
| Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
| Rashaun Walliams | Out | N/A | N/A |
| Lori Greiner | Out | N/A | N/A |
| Kevin O’Leary | Out | N/A | N/A |
| Daymond John | Out | N/A | N/A |
| Mark Cuban | Out | N/A | N/A |
BlackDot Shark Tank pitch
Joel Pennington started a company called BlackDot in 2019 to change the way tattoos are done. He noticed that getting a tattoo can be very costly and often painful and that many talented tattoo artists are hard for regular people to afford.
To address these issues, BlackDot created a special device that automatically tattoos people using tiny dots to make detailed designs. Along with this device, they also set up an online marketplace where artists can share their tattoo designs and make money every time someone uses their design.
When Joel presented his idea on the show Shark Tank, he demonstrated how the BlackDot device works by showing tattoos on synthetic skin. These tattoos were very detailed, showcasing the device’s accuracy.
Joel asked for $1.5 million in exchange for 5% of his company. He intended to use the investment to help grow BlackDot and expand its online marketplace, making it easier for people to get tattoos.
Lori Greiner: She thought Joel was too early in his business journey and didn’t have a solid plan laid out. Because of this, she chose not to invest.
Kevin O’Leary: Kevin pointed out that there was no clear business plan presented. He believed Joel was asking for too much money without showing any sales to back it up. So, he also decided not to invest.
Daymond John: Daymond liked the product itself, but he was unsure about how the business would actually make money. This confusion led him to decide against investing.
Mark Cuban: Mark found the product creative and different but thought it was priced too high. He felt that asking for $1.5 million was excessive, so he chose not to invest.
Rashaun Williams: Rashaun believed that Joel was still in the early stages of developing his product. He thought the business seemed too complicated and risky, leading him to decline to invest.
So, none of the sharks felt confident enough in Joel’s business to make an investment, resulting in no deal being made.
Joel wanted to sell a small part of his company (5%) for $1.5 million, which means he was saying the whole company was worth $30 million. The sharks thought this price was too high and not realistic.
Joel didn’t provide a solid plan on how he intended to grow and expand his business in the future. Without a clear strategy, it’s hard for investors to see how their money will be used effectively. Joel’s business was still working on creating its product, meaning it hadn’t been launched yet. The sharks believed that investing at this stage was too risky because there wasn’t a proven market or customer base for what he was offering.
Product Availability
BlackDot is a new gadget that automates the process of tattooing. Instead of using traditional methods, it applies tattoos by creating lots of tiny dots to form detailed images.
What makes it special is that it connects to an online platform where professional tattoo artists can find and buy tattoo designs that are approved and licensed.
Right now, the BlackDot device isn’t available for people to buy yet. The creator, Joel, is planning to allow tattoo studios to rent the device instead. However, the exact costs and pricing for leasing it are still being determined.
What Happened To The BlackDot After Shark Tank?
After being featured on the TV show Shark Tank, a company called BlackDot received some publicity and interest. The founder, Joel, has been busy improving the product and figuring out how to make the business successful. As of today, BlackDot is still operating, and Joel is concentrating on making the device even better and reaching more customers.
Conclusion
Joel Pennington went on the TV show *Shark Tank* to pitch his product, BlackDot, which aims to change the way people get tattoos. Although he didn’t get any investors to support him during the show, the judges, called “sharks,” liked his product and were impressed by what he was doing.
Even without a deal from the sharks, Joel has not given up. He is still working on BlackDot, and the company is still running. His goal is to transform the tattoo industry in a significant way.

Hey, I’m Amna Habib an undergraduate student of Bachelors in Business Administration. Shark Tank is one of my favorite TV shows of all time. The show provides a fascinating insight into the world of entrepreneurship by presenting creative solutions to common problems, which strongly connects to my academic interests. I’m interested in learning more about the strategic thinking and creativity that lead these companies as each pitch provides insightful information. I’ve found that watching Shark Tank has inspired my enthusiasm for business and entrepreneurship and has been a very enlightening and motivating experience. Apart from business and writing, I love food, shopping, and hanging out with friends and family. Read more About me.








