Felt Shark Tank Update – Felt App Net Worth

We all love the feeling of getting or sending handwritten cards but hate the hassle of posting. Here comes Felt, which revolutionizes the way people send cards.

Felt is a mobile app that was started by Tomer Alpert that brings personalization to our busy lives. He asked for $200,000 for 6% equity. Will Sharks like his idea on Shark Tank Season 7? Keep reading and find out in this Shark Tank USA Update.

Felt App Net Worth

In 2022, the net worth of Felt App was $2 Million. Today the net worth is estimated at $3.4 million.

What happened to Felt App after Shark Tank?

Despite the initial excitement, the deal with Kevin didn’t materialize post-show. Nonetheless, Felt has continued to grow steadily since its Shark Tank appearance. With an annual revenue ranging from $1.5 to $2 million, the company appears to be thriving. Felt remains active on social media platforms, indicating ongoing growth and engagement with its audience.

Did Felt App get a deal on Shark Tank?

Yes, Felt get a deal from Kevin O’Leary, $225,000 for a 10% equity stake in Felt App.

Shark(s) InvolvedOffer madeDemandCounterofferAccepted?
Barbara CorcoranN/AN/AN/AN/A
Kevin O’Leary$225,00010% Equity StakeN/AYes
Lori GreinerN/AN/AN/AN/A
Mark CubanN/AN/AN/AN/A
Robert HerjavecN/AN/AN/AN/A

Felt App Shark Tank Update

what happened to felt after shark tank

Felt is a mobile app that allows people to send handwritten cards from their smartphones. With this exciting app, anyone can create personalized cards that are made with care and focus on minor details. Felt owner, Tomer, asked for for $200,000 for 6% equity and he got a deal from My wonderful, Kevin O’Leary. He offered $225,000 for a 10% equity stake in Felt App, which Tomer accepted.

Founders and BackStory

The video for Felt started with Tomer and his wife walking around their Colorado town with their baby. Then, it showed Tomer’s wife writing a birthday message on an iPad. Tomer talked about how important it is to stay connected to people, even though we use a lot of technology. He said Felt helps people send heartfelt cards to their loved ones.

Tomer said he and his wife had been working on Felt for four years, but they were running out of money, which was tough with their new baby. He hoped getting an investment on Shark Tank would show they were on the right track. The video ended with their family standing in the snow, showing how much this opportunity meant to them.

When Tomer went into the Shark Tank, he asked for $200,000 in exchange for 6% of Felt. He explained how Felt makes it easy to send special cards, unlike the hassle of going to a store, finding a card, and mailing it. He wanted to change that with Felt.

Pitch and Final Deal

felt net worth shark tank

Tomer walked into the Shark Tank alone and introduced himself. He asked the Sharks for $200,000 in exchange for 6% of his app, Felt. He wanted them to imagine how nice it feels to get a handwritten card in the mail from someone you care about. Then he talked about how annoying it is to go to the store, pick out a card, buy a stamp, and mail it. That’s why he created Felt.

It is an app that lets you send personalized cards from your tablet or phone. You can write your message by hand using your finger or a stylus. Then you address the envelope, and Felt sends the card for you. Tomer showed the Sharks some sample cards he made using Felt, and they seemed impressed. He explained that you can even add pictures and messages to the cards.

The Sharks had some questions. Robert asked if the samples were exactly like what customers would receive, and Tomer said yes. Kevin wanted to know if you could include pictures, and Tomer said you could. Robert opened his card and liked it a lot. Tomer explained that Felt works like a marketplace where designers can sell their cards. Kevin asked if you could upload your pictures, and Tomer said yes. He also said that Felt saves all your addresses and pictures, so you can reuse them later.

Kevin asked if you could use Felt to send out a bunch of invitations at once, like for a party. Tomer said they weren’t there yet, but they were working on it. Mark asked how long Felt had been around, and Tomer said since May 2013, with 60,000 downloads. Mark wasn’t too impressed with that number.

Tomer explained that he and his partners put $100,000 of their own money into the business, starting with $4 cards. He wanted to get into the wedding market because they have to send a lot of thank-you cards. Mark didn’t like that idea, but Kevin did. He offered $225,000 for 10% of the business, which was more than Tomer asked for. Mark and Barbara bowed out, and Lori also thought Tomer should take Kevin’s offer. Robert said it was a good deal too.

Tomer accepted the offer, and all the Sharks cheered. In his interview afterward, he talked about how surprised and happy he was to make a deal with Kevin. He called his business partner and his wife to tell them the good news, and he got emotional about it.

Felt App Availability

Felt App is a phone app that lets you make special cards using your handwriting. You can send these cards to friends and family for occasions like birthdays or saying thank you. It’s easy to use, and you can pick different styles of writing to make your card look nice. You can also add pictures from your phone to make it even more personal.

After you finish making your card, the Felt App does the rest. They use good materials like strong paper for the card and nice envelopes. They also put on a stamp and mail it for you within a day, so it gets to the person you’re sending it to quickly and in good shape.

In addition to their regular services, Felt also offers “Felt App Pro.” With this feature, you can design your personalized stationery using your initials, logos, and contact details. They even accommodate special design requests. Plus, you can pair your custom stationery with any thank you, greeting, or photo card from the app at no extra charge.

As for pricing, you have two options: a monthly subscription for $19 or an annual subscription for $180, which saves you $48 compared to the monthly plan. Both subscriptions include three free cards each month, with a 40% discount on all additional cards. Additionally, subscribers receive three free stylus pens and a custom-branded card.


From the start, to getting a deal from Shark Tank and to their current status as a successful business, Felt founder Alpert proves that with the right idea, effort, and execution, anything is possible. We are looking forward to seeing great success for Felt App in the future.

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