Many people find it hard to sleep comfortably, especially when traveling. Bright lights and noise can make it difficult to rest.
To solve this problem, entrepreneurs Chris Hindley and Rebecca Rescate created the Hoodie Pillow. This is a pillow with a hood attached. They believed this product would help people sleep better by blocking out light and providing a sense of privacy.
Chris and Rebecca presented their idea on Season 4 of Shark Tank. They hoped to get an investment to grow their business. Chris and Rebecca entered the Shark Tank seeking $90,000 for 15% of their company. Did the entrepreneurs get a deal on Shark Tank? Check out our Hoodie Pillow update to find out!
Hoddie Pillow Net Worth Shark Tank Update 2025
Chris Hindley and Rebecca Rescate went on Shark Tank asking for $90,000 for 15% of their company. This meant they thought their business was worth $600,000. They made a deal with Daymond John for $90,000 for 33%, lowering the valuation to $272,727. The episode was aired on February 1, 2013. The company remains active on a small scale, selling online. Using the default 10% yearly growth method, the current net worth of Hoodie Pillow is estimated to be around $700,000 in 2025.
After appearing on Shark Tank, the company experienced significant growth. The exposure from the show led to a big increase in sales. The product became popular among travelers and people looking for comfort. The company expanded its product line to include travel pillows and other comfort items. As of today, Hoodie Pillow is still in business and continues to sell its products online.
Yes, the Hoodie Pillow did get a deal on Shark Tank. Chris and Rebecca asked for $90,000 in exchange for 15% of their company. After some negotiation, they agreed to a deal with Robert Herjavec for $90,000 in exchange for 20% equity.
| Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
| Barbara Corcoran and Daymond | $90,000 for 40% equity + 10 cent royalty | N/A | No |
| Robert Herjavec | $90,000 for 20% equity | N/A | Yes |
| Kevin O’Leary | $90,000 for 33% equity | $100,000 for 25% equity | No |
| Daymond John | $90,000 for 33% equity | N/A | No |
| Mark Cuban | Out | N/A | N/A |
Hoddie Pillow Shark Tank pitch
Chris Hindley came up with the idea for the Hoodie Pillow because he had trouble sleeping. He wanted a way to block out light and feel more comfortable. He thought adding a hood to a pillow would help. He partnered with Rebecca Rescate, who had experience bringing products to market. Together, they developed the Hoodie Pillow to help people sleep better.
Chris and Rebecca entered the Shark Tank seeking $90,000 for 15% of their company. They showed how the Hoodie Pillow works by demonstrating its features. They explained that the hood helps block out light and provides a sense of privacy. They also mentioned that they had sold 3,000 units in the past eight weeks, showing that there was demand for their product. Keep reading our Hoodie Pillow update to see what happens next!
The sharks had several questions about the Hoodie Pillow.
Kevin O’Leary asked about the cost of making the product and the selling price. Chris answered that it cost about $10 to make and they sold it for $19.95.
Daymond John wanted to know how they planned to use the $90,000 investment. Chris explained that they would use the money for marketing and to create a commercial.
Robert Herjavec asked about their sales strategy. Rebecca explained that they had been using social media to promote the product and had seen good results.
Kevin O’Leary offered $90,000 for 33% equity but added a condition that Chris and Rebecca could not take money from the business unless all partners agreed.
Daymond John made the same offer but without the condition.
Barbara Corcoran offered $90,000 for 40% equity and suggested adding a $0.10 royalty on each unit sold.
Robert Herjavec offered $90,000 for 20% equity.
After considering the offers, Chris and Rebecca accepted Robert’s offer.
Product Availability
From our Hoodie Pillow update research, the Hoodie Pillow is still available for purchase. The company has expanded its product line to include travel pillows and other comfort items. Customers can buy their products on the company’s website and on Amazon. The products are priced competitively and have received positive reviews from customers.
Conclusion
The Hoodie Pillow started as a simple idea to help people sleep better. After appearing on Shark Tank, the company saw significant growth. They expanded their product line and reached more customers. The deal with Robert Herjavec helped them gain exposure and credibility. As of today, the company continues to operate and sell its products online. We look forward to seeing how the Hoodie Pillow continues to grow and innovate in the future.
Hey, I’m Amna Habib an undergraduate student of Bachelors in Business Administration. Shark Tank is one of my favorite TV shows of all time. The show provides a fascinating insight into the world of entrepreneurship by presenting creative solutions to common problems, which strongly connects to my academic interests. I’m interested in learning more about the strategic thinking and creativity that lead these companies as each pitch provides insightful information. I’ve found that watching Shark Tank has inspired my enthusiasm for business and entrepreneurship and has been a very enlightening and motivating experience. Apart from business and writing, I love food, shopping, and hanging out with friends and family. Read more About me.
