Lila Shark Tank Update – Shark Tank Season 17

A pregnant woman needs some extra care while getting ready for delivery. But the clothes she wears during the delivery are mostly inappropriate. Here comes a solution, ‘Lila’, the birth gown. Caitlyn Schollmeier is the founder of ‘Lila.’ It is a premium birth gown brand with 200 various designs. Being a professional nurse and midwife, she started running this magazine four years ago. Caitlyn Schollmeier came to Shark Tank seeking an investment of $200k for 5% equity in her company.

But sadly, regardless of showing a brilliant presentation of her product, she couldn’t secure a deal from any of the sharks in the shark tank. Here’s what happened to the company ‘Lila’ after Shark Tank and how much it’s worth today. 

Did Lila Get a Deal on Shark Tank? 

No! Lila couldn’t secure a deal on the Shark Tank. Caitlyn Schollmeier is the founder of the ‘Lila’, the birth gown. Although she presented an amazing reveal of her product. Moreover, she was also earning some good margins from her company. But due to a lack of proper management and having a massive inventory, she couldn’t secure any deal. Her only hope was Allison Ellsworth. But she also couldn’t convince her. So, she came out of the shark tank learning some good lessons.

Lila Shark Tank Deal Table

Sharks name	Offer and Demand	Accepted?
Kevin O’Leary	Out	N/A
Daymond John	Out	N/A
Lori Greiner	Out	N/A
Robert Herjavec	Out	N/A
Allison Ellsworth	Out	N/A

Lila net worth

Caitlyn Schollmeier went on Shark Tank asking for $200,000 for 5% of her company. This meant she valued Lila at about $4 million. Unfortunately, she couldn’t secure a deal from any of the sharks. After the show aired, Lila saw a big increase in website traffic, sales, and social media exposure. With lifetime sales already at $7 million and ongoing efforts to manage inventory, Lila’s current net worth in 2026 is estimated to be around $4.5 million to $5 million, continuing to grow steadily despite not landing a Shark Tank deal.

Founders’ Backstory 

Caitlyn Schollmeier is the founder of the ‘Lila.’ She had worked as a professional nurse and midwife. She has been running her brand ‘Lila’ from past four years. Being a woman and a professional midwife, she felt a need to create clothes for pregnant women, specially designed for their delivery. She then came up with the idea of ‘Lile’, the birth gown. 

Caitlyn Schollmeier came to Shark Tank seeking an investment of $200k for 5% equity in her company. But regardless of her presentation and generic demos, she couldn’t convince any of the sharks. So, she came out of the SharkTank without securing any deal.

Lila Shark Tank Pitch 

Lila Shark Tank Pitch began when the owner of the brand, Caitlyn Schollmeier, came to the Shark Tank. She came as a pregnant woman. She beautifully showcased her brand and also presented samples to the sharks as well. She then asked for an investment of $200k for 5% equity in her company. In this way, she wanted to project an evaluation of $4 Millions. But her business model was weak and consisted of massive inventorys which was hindering her profits. So, all of the sharks rejected her proposal.

Shark Questions & Discussion

Kevin O’Leary:

Kevin O’Leary asked about the sale. She replied that her company has made $7 Millions of lifetime sales.

Daymond John:

Daymond John asked about the selling platform for her product. She told him that she is selling it online and directly to consumers. 

Lori Greiner:

Lori Greiner asked about the price of the birth gown per piece. She told her that she sells it for $69.99.

Allison Ellsworth:

Allison Ellsworth asked about her background. She told me that she had been working as a nurse and midwife. 

Sharks’ Reactions and Negotiations

Kevin O’Leary:

Kevin O’Leary didn’t seem to be very much impressed by the business model. After getting all the answers to his questions, he simply got out of the deal.

Daymond John:

Daymond John couldn’t understand her business model. So, after getting all the answers to his questions, he simply said he was out of the deal.

Lori Greiner:

Lori Greiner appreciated her business model. But it wasn’t worth it to her. So, after getting her answers, she simply walked out of the deal.

Allison Ellsworth:

Allison Ellsworth was impressed. But due to irrelevance after getting all of her answers, she simply went out of the deal.

Why Some Sharks Said No

Kevin O’Leary:

Kevin O’Leary thought that this business would be a flop and have zero potential for growth. That’s why he said no to this business.

Daymond John:

Daymond John considered it a less efficient and shallow margin business. That’s why he said no.

Lori Greiner:

Lori Greiner didn’t like the massive inventory. That is why she said no to her business proposal.

Allison Ellsworth:

Allison Ellsworth couldn’t fit into her business ecosystem; that’s why she said no to her.

Lila Update 2026

Lila is still selling its premium birth gowns in 2026. The company offers over 200 designs for pregnant women, designed by Caitlyn Schollmeier, a professional nurse and midwife. Although Lila didn’t secure a deal on Shark Tank, the brand went viral after the show aired, boosting online orders and sales. The company continues to manage its inventory, sell through its website and social media, and grow steadily while maintaining a focus on quality and comfort for expecting mothers.

Product Features & Availability

Lila is a premium birth gown made up of the best flexible and quality fiber. It covers the private parts of pregnant women without getting exposed and is helpful during delivery.

Lila is available on their website, in retail stores, and in small retail shops as well. It is also available on their Instagram page for more updates.

What Happened To Lila After Shark Tank? 

However, Lila couldn’t secure a deal from the Shark Tank. But a shark tank works like a ‘Philosopher’s Stone.’ After the show aired, the Lila birth gown went viral. They received a lot of orders and grew in sales. Moreover, they are also working on their inventory. They are still in the market and growing successfully.

Conclusion 

So, Lila couldn’t secure any deal on the Shark Tank. Caitlyn Schollmeier is the founder of ‘Lila.’ Caitlyn Schollmeier came to Shark Tank seeking an investment of $200k for 5% equity in her company. But regardless of her presentation and generic demos, she couldn’t convince any of the sharks. So, she came out of the SharkTank without securing any deal. But due to her presence on the Shark Tank, her company is still doing business and growing successfully. They are still earning marginal profits.