Naturally Perfect dolls Net Worth Shark Tank Update 2025

Angelica and Jason Sweeting noticed an issue. Dolls available in shops did not reflect all girls. The majority of dolls appeared identical. Numerous young girls particularly girls of color struggled to find reflections of themselves in their toys. This made them feel excluded. Angelica and Jason aimed to alter that. They developed Naturally Perfect Dolls. These dolls boasted natural hair and lifelike characteristics. Every doll carried a tale to motivate girls. 

The Sweetings made their appearance on Shark Tank during Season 8. They requested $200,000 in exchange for 20% ownership of their company. They sought assistance to expand. Will the entrepreneur get a deal on Shark Tank? Check out the Naturally Perfect Dolls update to find out!  

Naturally Perfect Dolls Net Worth Shark Tank Update 2025

Angelica and Jason Sweeting asked for a $200k investment in exchange for 20% equity in their company. This meant they valued their company at $1 million. They made a deal with Daymond John for $200k in exchange for 30% equity, plus a 10% charitable donation. This new deal valued their company at $666,667. After the show aired, Naturally Perfect Dolls saw a big increase in website traffic, sales, and social media exposure. However, due to operational challenges and eventual closure, the current net worth of Naturally Perfect Dolls is $0.

Naturally Perfect Dolls experienced significant attention following the airing of Shark Tank. Numerous individuals appreciated the concept. Requests flooded in. However, the agreement with Daymond John never materialized. The Sweetings encountered significant obstacles without his assistance. They were unable to manage all the orders. Customers became frustrated. 

As of December 2018, the company continued to accept orders. However numerous parents did not receive the dolls they purchased. Annoyed, they expressed their dissatisfaction. Ultimately, the Sweetings closed their website and social media accounts.

They attempted to rebrand as Mayzeepedia. They aimed to market diverse action figures. However, this concept also did not succeed. Starting from 2024 Naturally Perfect Dolls has ceased operations. Customers who purchased dolls did not receive any refunds. 

Yes Angelica and Jason struck a deal with Daymond John. He proposed $200,000 in exchange for 30% ownership of the company. He additionally recommended donating 10% to charity. The Sweetings agreed. They sensed that Daymond grasped their purpose. Nevertheless, the agreement was never finalized. Internal conflicts halted it. Without financial support, the Sweetings were unable to fulfill orders. This negatively impacted their business. 

Shark(s) NameOffer & DemandCounter OfferAccepted?
Lori GreinerOutN/AN/A
Daymond John$200,000 for 30% equityN/AYes
Kevin O’LearyOutN/AN/A
Mark CubanOutN/AN/A
Robert HerjavecOutN/AN/A

Naturally Perfect Dolls Shark Tank pitch

Angelica and Jason Sweeting aimed to create an impact. Angelica observed that the majority of dolls available in stores lacked diversity. They exhibited a particular type of beauty. She desired her daughters to see toys resembling them. Jason backed her vision. They collaborated to establish Naturally Perfect Dolls. The pair began modestly. They contributed $1500 from their personal funds. In May 2015 they introduced their initial doll. It quickly sold out. They recognized they possessed a significant chance. 

However, launching a business was challenging. The Sweetings encountered numerous difficulties. Producing high-quality dolls was costly. The production cost for each doll was $35. The $85 price was excessive for certain parents. Rivals such as Mattel excelled in the market. The Sweetings faced difficulties in locating suitable manufacturers. Nonetheless, they advanced. 

Their objective was straightforward. They aimed to motivate girls to embrace self-love. They wished for every child to recognize their beauty mirrored in a toy.   

Angelica and Jason stepped into the Shark Tank with assurance. They articulated their purpose. They aimed to reshape beauty ideals for young girls. Their dolls honored diversity. They requested $200,000 in return for a 20% stake. They detailed the business model. The dolls were available for purchase online at a price of $85. They aimed to reduce production expenses to $10.30 for each doll. This would enhance their profit margin. They additionally disclosed their intentions to grow. 

The Sharks paid close attention. Certain individuals appreciated the concept. Concerns were expressed by others. They were concerned about competition and the expenses of production. 

Daymond John presented a proposal. He proposed $200,000 for a 33.3% stake. Following a discussion they came to an agreement of 30%. The agreement featured a charitable initiative. However, the Sweetings required more than merely funds. They required robust business backing.    

The Sharks possessed numerous inquiries. They were curious about the Sweetings’ growth plans. Kevin O’Leary inquired about the costs of production. He was curious about how they would rival large corporations. Angelica detailed their strategy to cut expenses. She stated that a different manufacturer might reduce expenses to $10.30 for each doll. 

Lori Greiner inquired about the intended audience. Angelica mentioned that the audience consisted of parents with children of color. She stated that numerous parents desired toys that honored diversity. Mark Cuban challenged the elevated cost. He feared it might restrict sales. Robert Herjavec mentioned that the market was challenging. He was skeptical that the Sweetings could rival major brands. Even with these reservations, Daymond John had confidence in the mission. He respected the Sweetings’ enthusiasm.     

The Sharks were split. Kevin O’Leary appreciated the concept but considered it risky. He mentioned that major brands had attempted comparable concepts but failed. He chose against making an investment. Lori Greiner and Robert Herjavec have also withdrawn their support. They stated that the price was excessively high. 

Mark Cuban expressed his appreciation for the mission but believed it complicated the business. He didn’t present an offer. Daymond John made his entrance. He stated that the dolls addressed a significant need in the market. He proposed $200,000 in exchange for 33.3% ownership. He also recommended donating 10% to charitable causes. Following discussions, they reached an agreement of 30%. The Sweetings believed Daymond could assist them in expanding.   

What Went Wrong With Naturally Perfect Dolls On Shark Tank?

The agreement with Daymond was never finalized. Conflicts within led to the dissolution of the partnership. Without financial support, the Sweetings were unable to expand their business. They found it challenging to satisfy demand. This damaged their standing. Kevin O’Leary and the other Sharks foresaw these difficulties. They mentioned that the competition was fierce. They were also concerned about elevated production expenses. These issues rendered the business unviable. 

Product Availability

Naturally Perfect Dolls are no longer in stock. The Sweetings closed their website and social networks. Customers who made orders did not receive refunds. The dolls were one-of-a-kind. They showcased authentic skin colors and organic hair. Every doll possessed a backstory designed to instill confidence. The Sweetings aimed to honor diversity. Their rebranding to Mayzeepedia was unsuccessful as well.

They attempted to introduce multicultural action figures. However, this concept did not pick up momentum. As of 2024, both businesses are shut down.    

Conclusion

Naturally Perfect Dolls had a powerful mission. Angelica and Jason Sweeting wanted to inspire girls of color. Their appearance on Shark Tank brought attention to their cause. They made a deal with Daymond John. But the deal never closed. Without funding, they could not keep up with demand.