Pronto Concepts Net Worth Shark Tank Update 2025

There was an issue with Alexander Simone. He detested waiting for the wine to cool, but he enjoyed it cold. Ice destroyed the wine’s flavor and diluted it. Alexander was looking for an answer. He founded Pronto Concepts. A device called Pronto Concepts can chill wine in as little as 30 seconds without compromising its flavor. The product quickly cools liquids using specialized technology.

Additionally, Pronto Concepts can chill other beverages like juice, whisky, and coffee. It features a digital thermometer and is compact and user-friendly. In Season 9 Alexander presented his innovation to Shark Tank. He requested $100,000 in return for 5% of his business. After hearing his pitch, the sharks had a lot of questions. Will the entrepreneur get a deal on Shark Tank? Check out the Pronto Concepts update to find out!

Pronto Concepts Net Worth Shark Tank Update 2025

Alexander Simone asked for a $100k investment in exchange for 5% equity in his company. This meant he valued his company at $2 million. He made a deal with Mark Cuban for $100k in exchange for 25% equity, plus a condition that Alexander raise an additional $100k for his next product. This new deal valued his company at $400,000. After the show aired, Pronto Concepts saw a big increase in website traffic, sales, and social media exposure. However, the deal with Mark Cuban never went through, and the company ultimately failed to fulfill its promises, ceasing operations by 2021. With no product delivered and the company now out of business, the current net worth of Pronto Concepts is $0.

After Shark Tank things didn’t go well for Pronto Concepts. Alexander Simone had raised money through crowdfunding before the show. He collected $54,000 on IndieGoGo. But after appearing on Shark Tank he still failed to produce a single product for his backers. People started asking for refunds. Some buyers accused the company of being a scam.

The deal with Mark Cuban never went through. By 2021 the company’s website was inactive. Social media accounts also stopped being updated. IndieGoGo backers reported no progress in getting their orders. As of 2024 Pronto Concepts is no longer in operation. The company failed to deliver its promised product and went out of business.

Pronto Concepts struggled after Shark Tank. Alexander raised $54,000 on IndieGoGo before the show. Backers supported him because they believed in his idea. But after the show, he still did not deliver any products. People who pre-ordered started asking for refunds. Some backers accused the company of being a scam. The deal with Mark Cuban never went through.

This meant Alexander did not get the money he needed. By 2021 the company stopped updating its website. Social media accounts also became inactive. Customers could not get answers about their orders. As of 2024 Pronto Concepts is no longer in business. No products were delivered. The website is down. There is no way to buy Pronto Concepts today.

Shark(s) name	Offer & Demand	Counteroffer	Accepted?
Kevin O’Leary	$100,000 for 50% equity	$100,000 for 20% equity	N/A
Lori Greiner	Out	N/A	N/A
Robert Herjavec	Out	N/A	N/A
Daymond John	Out	N/A	N/A
Mark Cuban	$100,000 for 25% equity	$100,000 for 25% equity but with the condition that Alexander raise an additional $100,000 for his next product	Yes

Pronto Concepts Shark Tank pitch

The wine was Alexander Simone’s passion. The length of time it took to cool wine frequently annoyed him. It was not a good idea to use ice. Ice destroyed the wine’s flavor and diluted it down. Alexander was determined to find a solution. He came up with the Pronto Concepts concept. Making a machine that could rapidly chill wine without affecting its flavor was the aim. Alexander used a unique technique known as pronto gel to create Pronto Concepts.

This gel rapidly transfers heat while sitting beneath stainless steel. A drink might be chilled in 30 seconds with Pronto Concepts. While developing Pronto Concepts Alexander encountered numerous difficulties. To begin manufacturing, he required funding. He started an IndieGoGo crowdfunding campaign. $54,000 was raised by the campaign.  However, this was not enough to fully fund the project.

Alexander also struggled with manufacturing. He had to ensure the product was effective and meet customer expectations. Despite these challenges, he brought Pronto Concepts to Shark Tank in hopes of finding investors.

Alexander entered Shark Tank with a plan. He wanted $100,000. He offered 5% of his company in return. He started his pitch by explaining the problem. Wine lovers wanted chilled drinks but hated waiting. Ice watered down the taste. Alexander said Pronto Concepts was the solution. Pronto Concepts could chill wine in 30 seconds. It used “pronto gel” to cool drinks. It was small and easy to use.

It had a digital thermometer. This allowed users to control the temperature. Pronto Concepts could also chill coffee or whiskey. Alexander told the sharks about his crowdfunding success. He raised $54,000 on IndieGoGo. He said each unit cost $22 to make. He sold them for $89. He planned to retail them for $129. He explained that the product was still in production. He had no sales yet.

The sharks asked many questions. Some liked the idea but were unsure about the business. Mark Cuban became interested. He asked about Alexander’s next product. This was a martini chiller. Mark made an offer but added a condition.

The sharks had a lot of inquiries concerning Pronto Concepts. They were curious as to how it operated. Alexander described the technology known as “pronto gel.” Drinks quickly cooled with this gel. The heat was transported rapidly. Kevin O’Leary enquired about prices and costs. According to Alexander, it costs $22 to create each unit. On IndieGoGo, he sold them for $89 dollars.

He intended to charge $129 for them in retail establishments. Mark Cuban enquired about upcoming goods. According to Alexander, his goal was to make a martini cooler. This would make use of comparable technology. Daymond John was worried about the appraisal. The amount Alexander was requesting seemed excessive to him. He chose not to make an investment. Robert Herjavec was likewise worried.

He believed that the product was not yet ready for sale. Before making an investment, he wanted to see further progress. He dropped out. Lori Greiner liked the idea but was not convinced. She thought the business was too early for investment. She decided not to make an offer . Kevin O’Leary made an offer. He offered $100,000 for 50% of the company. Alexander thought this was too much equity.

He countered with $100,000 for 20%. Kevin refused to lower his equity demand. Mark Cuban became interested after hearing about the martini chiller. He made an offer of $100,000 for 25%. He added a condition. Alexander needed to raise another $100,000 for the new product. Alexander agreed to this deal.

The sharks had different reactions to Pronto Concepts. Daymond John was not interested in the valuation. He thought it was too high. He felt the company was not worth what Alexander was asking. Robert Herjavec felt that it was too early to invest. He thought that Alexander needed to prove that the product was ready for the market. Lori Greiner liked the idea but not enough to invest. She felt the risks were too high.

Kevin O’Leary made an offer of $100,000 for 50% equity. He felt that he was crucial to the success of the product. He wanted a larger share of the company. Alexander countered with $100,000 for 20%. Kevin did not accept. Mark Cuban made an offer after hearing about the martini chiller. He offered $100,000 for 25% equity. Mark also added a condition. Alexander needed to raise an additional $100,000 for the new product.

Alexander accepted the deal with Mark Cuban. However, after the show things fell apart. The deal never went through. The company failed to fulfill orders. No products were delivered to IndieGoGo backers. The website became inactive. The social media accounts stopped posting.

What Went Wrong With Pronto Concepts On Shark Tank?

Pronto Concepts experienced a number of issues following Shark Tank. First, the agreement with Mark Cuban was never finalized. Alexander was asked by Mark to raise additional funds for the martini chiller. However, that did not occur. Second, the business did not complete orders. The product was not delivered to those who placed preorders on IndieGoGo. They began requesting reimbursements. The business was even called a fraud by others.

Third, the item was never shipped. There were no sales for the company. It did not fulfill its commitments. At last,t the business ceased operations. The website stopped being active. Accounts on social media were not updated. After Shark Tank the company made no progress.

Product Availability

The Pronto Concepts product has been discontinued. The intended retail price was $129. It was a machine for rapidly chilling wine and other beverages. The product claimed to cool beverages in as little as 30 seconds. It was little and simple to operate. For accurate temperature management, it had a digital thermometer. IndieGoGo helped the company raise $54,000, however, they were unable to provide the product. There is no activity on the website or social media accounts. There aren’t any goods for sale.

Conclusion

Pronto Concepts started with a great idea. The product solved a common problem. It could chill wine and other drinks quickly. Alexander Simone got a deal with Mark Cuban on Shark Tank. But after the show things went wrong. The company failed to fulfill its promises. No products were delivered to backers. The company is no longer in business. This is a lesson for entrepreneurs. A great idea is not enough. Execution is key. Without good execution, even the best ideas can fail.