Qeepsake Net Worth Shark Tank Update 2025

Keeping track of children’s important milestones, such as their memorable moments, was a challenge for many parents. Jeff McNeil from Newton, Massachusetts, saw this as an opportunity. He created Qeepsake, a text message baby journal. It was a service designed to make saving important events as easy as sending a text message. With early success in hand, Jeff aimed to further boost the product’s exposure among parents.

Jeff came on Shark Tank seeking $350,000 for a 10% stake in his company. He was eager to give a live demonstration of Qeepsake. The Sharks were intrigued by the business idea but reluctant to commit to Jeff’s demand. Did the Sharks sink their fangs into the opportunity? Find out in our Qeepsake Shark Tank Update!

qeepsake Net Worth Shark Tank Update 2025

Jeff McNeil asked for a $350,000 investment in exchange for 10% equity in his company. This meant he valued his company at $3.5 million. He did not make a deal with the Sharks, but after the show aired, Qeepsake saw a big increase in website traffic, sales, and social media exposure. With an estimated 10% yearly growth rate (typical business growth), the current net worth of Qeepsake is about $5.1 million.

Jeff couldn’t close a deal on Shark Tank but his company benefited from the publicity it got. Before long, Qeepsake’s customer base climbed past 100,000 families. Business boomed in 2021 after funding of $900,000 was secured. Their annual revenue eventually surpassed $2 million.

Other renowned companies then formed strategic partnerships with Qeepsake. This brought capital from PunchBowl while Enfamil delivered exclusive deals to their customers through Qeepsake. Project Sweet Peas collaborated with Qeepsake to spread awareness of premature births.

Qeepsake received three awards that established it as a top-rated family tech product. The Mom’s Choice Awards honored Qeepsake with a Gold Award. It was recognized in the Parents’ Picks Awards catalog of The Best Preschool Products. Parent Tested Parent Approved chose it as a 2021 PTPA Seal of Approval recipient.

In August 2022, the company also earned a $2 million investment from LaunchCapital after Tracy Cho took over as CEO. Jeff assumed the role of chairman. Currently, Qeepsake’s user base has exceeded 700,000 families who have saved more than 45 million memories and milestones on the platform. The company’s annual revenue has skyrocketed to over $60 million. 

Barbara Corcoran was the first one to turn down the investment opportunity. She wasn’t sure how she could help the venture. Mark Cuban was next to back off despite recognizing the product’s excellence. He was concerned about the potential business competitors. Lori Greiner didn’t consider the business a suitable fit for her expertise.

Kevin O’Leary pointed out that other companies possessed similar large databases of parents. He wasn’t initially impressed by Jeff’s presentation of the idea but went on to offer $350,000 for a 20% stake. Chris Sacca appreciated the company’s progress, but a 10% equity wasn’t enough for him. He made the same offer as Kevin. Jeff refused to make a deal with the Sharks.

Shark(s) name	Offer & Demand	Counteroffer	Accepted?
Barabara Corcoran	Out	N/A	N/A
Mark Cuban	Out	N/A	N/A
Lori Greiner	Out	N/A	N/A
Kevin O’Leary	$350,000 with a 20% stake in the business.	$350,000 with a 12% stake in the business.	No
Chris Sacca	$350,000 with a 20% stake in the business.	$350,000 with a 14% stake in the business.	No

Qeepsake Shark Tank Pitch

Jeff has been running a custom software design company for 9 years. He then got the idea for the new company from his own life situation. It was hard for him to make time to record all the significant moments in his five children’s lives. He decided to use his background in technology to solve this problem. The long-term goal was to introduce the solution to parents worldwide.

Jeff quickly noted down the specifications and hired two developers to work on them. He believed it was an idea worth a million dollars. But he was still nervous to have put all his financial assets at risk for the business. The company’s survival and progress were crucial for his family’s future.

Jeff needed the Sharks’ help to get the product out to parents everywhere. He was looking for $350,000 in exchange for 10% equity in his company, Qeepsake. It was a business targeted at parents who wanted to treasure their children’s special memories forever. Jeff did a live demonstration of the product by sharing his personal entries on Qeepsake. 

Qeepsake asked Jeff an insightful question about his daughter Annabel and he replied. Jeff then wrote a text about his son Owen and attached his picture. All this information was stored in the Qeepsake journal. These entries could be seen and edited from the website later on. Parents also had the option to order a Qeepsake book. 

Kevin wanted to see an example of the Qeepsake book. Jeff distributed samples of his own book to his daughter among the Sharks. Lori questioned him if it was customizable. Jeff clarified that the book was an auxiliary product. He had sold only four of them due to a lack of demand. Kevin asked about the payment plan for the main application. Jeff revealed that Qeepsake was a subscription-based service that worked over text messages. The membership prices ranged from $40 to $90 per annum.

Qeepsake had over 40,000 activated users with a high conversion rate of 16%. But this wasn’t enough to satisfy the Sharks. Kevin mentioned that the Notes application could be used for a similar purpose. Jeff explained that Qeepsake had hundreds of age-informed prompt questions to encourage people to document their children’s lives. This feature wasn’t available in any other application. Jeff’s innovative technology had allowed him to make over $255,000 in four months.

Jeff failed to finalize a deal on Shark Tank even after a long discussion. He struggled to win the interest of the Sharks in the beginning. Barbara, Mark, and Lori’s quick refusal added to his problems. They didn’t see it as a business they wanted to be in. Kevin stated that other well-known companies already had customers and relevant data on parents.

He offered Jeff $350,000 for a 20% stake. Jeff made a counteroffer and increased the equity to 12% from his original 10%. This frustrated Chris, who made the same offer as Kevin. Jeff countered Chris’ offer by further moving up the stake by only 2% to make it 14%. Chris seemed offended, and Kevin withdrew his offer. 

Jeff insisted that a market for his business existed, but the customers weren’t aware of Qeepsake yet. Chris remained firm on his decision to take a 20% stake. Anything less than that wasn’t meaningful for him. Jeff respectfully declined his offer. He believed that the Sharks had missed a good opportunity by refusing to collaborate with him on his own terms.

What Went Wrong With Qeepsake On Shark Tank?

Jeff was clueless about how he would tackle any competition in the future. This made Kevin and Chris skeptical about Qeepsake’s survival in the market. They still put forward deals that could have been beneficial for both Jeff and the Sharks.

Jeff was adamant about making an agreement on his own terms. He wasn’t willing to give a 20% stake in his company to the Sharks. Kevin was displeased by Jeff’s counteroffers and took back his proposal. Jeff rejected Chris’ offer out of sheer stubbornness. He ended up walking away empty-handed.

Product Availability

The Qeepsake website provides a convenient platform for parents to track their children’s significant achievements and photos. A mobile application has also been developed to complement the online medium. To get started, you have to sign up and choose a subscription plan that matches your needs. Qeepsake Premium is the more popular of the two options and costs $7.99 per month.

A cheaper plan is also available in the form of Qeepsake Plus, costing $3.99 monthly. The seven-day trial allows users to access all the features of Qeepsake for free during the first week.

Qeepsake has put forward the following features and services for customers:

• Varied number of entries and uploads depending on the chosen subscription plan.

• Two to four text-based question prompts are sent every day.

• Make video and picture entries.

• Add family contributors.

• Order a Qeepsake book every few months.

Conclusion

Jeff appeared on the Shark Tank seeking $350,000 for a stake of 10% in his company Qeepsake. The Sharks recognized the potential of his business but he failed to secure a deal. Both Kevin and Chris were willing to invest $350,000 but Jeff couldn’t comply with their requirements. The business’s future grew uncertain in the Sharks’ eyes. Jeff wasn’t ready to provide 20% equity in his company. His journey on Shark Tank concluded in disappointment.

The on-show failure couldn’t bring Jeff’s spirits down. His persistence and hard work proved to be fruitful over time. Qeepsake emerged as a leading brand in the world of companies focused on parent-child relationships.