Many women who enjoy sports and exercise often struggle to find a comfortable sports bra. Traditional sports bras can cause discomfort and even pain during workouts. Recognizing this issue, former professional golfer Kimberly Cayce decided to create a solution. She founded Kalyx Technologies, aiming to design sports bras that are both comfortable and eco-friendly.
In 2009, Kimberly brought her idea to the investors on the TV show “Shark Tank,” hoping to get support for her innovative products. She sought $125,000 in exchange for 20% equity in her company, intending to use the funds to expand production and meet the growing demand. Did the entrepreneur get a deal on Shark Tank? Check out our Kalyx Technologies update to find out!
Kalyx Technologies Net Worth Shark Tank Update 2025
Kimberly Cayce went on Shark Tank asking for $125,000 for 20% of her company. This meant she thought her business was worth $625,000. She did not make a deal. The episode was aired on September 13, 2009. The company was acquired by ActivewearUSA in 2012. Because it was acquired, I treat it under the “acquired” method. The net worth at acquisition is not clearly listed but given modest size I estimate roughly $1.0 million at that time. Current net worth for 2025 is not calculated under the 10% model because acquisition.
After appearing on “Shark Tank,” Kimberly faced initial challenges but remained determined. She successfully raised over $500,000 from venture capitalists and angel investors, which was more than she had originally sought from the sharks. This funding allowed her to produce and sell 4,000 units of her sports bras.
Between 2008 and 2012, Kalyx Technologies experienced consistent growth in sales and revenue. Their products became available in high-profile gyms, yoga studios, and boutiques worldwide, including Equinox, Yoga Works, and Montage Resorts. The sports bras also received awards from Health Magazine and Glamour Magazine. In 2012, ActivewearUSA acquired Kalyx Technologies.
As of today, Kimberly Cayce continues to support entrepreneurs through initiatives like Luna Startup Labs and TEDxPearlStreet.
During her appearance on “Shark Tank,” Kimberly Cayce sought $125,000 in exchange for a 20% stake in Kalyx Technologies. Despite her passionate pitch, none of the sharks chose to invest in her company. They expressed concerns about the competitive nature of the market and the early stage of her business.
| Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
| Barbara Corcoran | Out | N/A | N/A |
| Robert Herjavec | Out | N/A | N/A |
| Kevin O’Leary | Out | N/A | N/A |
| Daymond John | Out | N/A | N/A |
| Kevin Harrington | Out | N/A | N/A |
Kalyx Technologies Shark Tank pitch
Kimberly Cayce had a successful career as a professional golfer. After retiring from the sport, she noticed a significant problem: many sports bras were uncomfortable and didn’t provide adequate support. This realization inspired her to create Kalyx Technologies. She aimed to design sports bras that combined comfort, support, and environmental friendliness.
Kimberly invested over $100,000 of her own money into developing the product, demonstrating her commitment to solving this issue for active women.
In 2009, Kimberly appeared on “Shark Tank” to present Kalyx Technologies. She introduced her line of eight sports bras, each tailored for specific activities. These bras featured a unique “power sling insert” designed to reduce movement and provide extra support. Kimberly highlighted that 250 women were already on a waiting list for her bras, indicating strong interest in her products.
She sought $125,000 in exchange for 20% equity in her company, intending to use the funds to expand production and meet the growing demand. Keep reading our Kalyx Technologies update to see what happens next!
The sharks had several questions about Kalyx Technologies and its products.
Kevin Harrington: He inquired about the competition in the sports bra market. Kimberly acknowledged that while there were many players, her products stood out due to their unique design and eco-friendly materials.
Barbara Corcoran: She asked about the current sales figures. Kimberly admitted that the company was still in the pre-sales phase but emphasized the 250 women on the waiting list and a retail store that had placed an order.
Robert Herjavec: He questioned the financial stability of the company, given that it was a startup with limited sales. Kimberly explained that she had invested over $100,000 of her own money and was seeking additional funds to scale up production.
Each shark provided feedback based on their perspective:
Kevin Harrington: He was concerned about the high level of competition in the sports apparel industry and decided not to invest.
Barbara Corcoran: She found the investment too risky given the company’s early stage and opted out.
Daymond John: He believed it was too soon to invest in the company and chose not to make an offer.
Robert Herjavec: He shared similar concerns about the company’s early development and decided not to invest.
Kevin O’Leary: He stated that the company was not investable at its current stage and declined to make an offer.
Without any offers from the sharks, Kimberly left the show without securing a deal.
What Went Wrong With Kalyx Technologies On Shark Tank?
Several factors contributed to the sharks’ decision not to invest in Kalyx Technologies: The company was still in the pre-sales phase, with no proven track record of sales or revenue. The sports apparel market is highly competitive, and the sharks were concerned about the company’s ability to stand out. The company’s financial instability, highlighted by its reliance on personal investment and lack of external funding, raised red flags for investors.
Product Availability
From our Kalyx Technologies update research, after the “Shark Tank” appearance, Kalyx Technologies continued to operate and expanded its reach. The company’s sports bras were sold in high-end fitness centers, yoga studios, and online retailers. However, in 2012, Kalyx Technologies was acquired by ActivewearUSA, a company specializing in high-performance fitness apparel.
This acquisition allowed the products to reach a wider audience, though the Kalyx brand itself was eventually absorbed into ActivewearUSA’s product line.
As of today, Kalyx Technologies no longer operates under its original name, and its branded products are no longer available. However, Kimberly Cayce has continued to work in the business and entrepreneurial space, mentoring startups and helping female entrepreneurs grow their businesses through initiatives like Luna Startup Labs and TEDxPearlStreet.
Conclusion
Although Kimberly Cayce did not secure a deal on Shark Tank, her determination and vision helped Kalyx Technologies succeed in the sports apparel industry. Despite facing initial setbacks, she secured alternative funding, expanded her business, and ultimately sold it to a larger company. While the Kalyx brand no longer exists, Kimberly’s impact in the business world continues, inspiring other entrepreneurs to pursue their ideas.
Hey, I’m Amna Habib an undergraduate student of Bachelors in Business Administration. Shark Tank is one of my favorite TV shows of all time. The show provides a fascinating insight into the world of entrepreneurship by presenting creative solutions to common problems, which strongly connects to my academic interests. I’m interested in learning more about the strategic thinking and creativity that lead these companies as each pitch provides insightful information. I’ve found that watching Shark Tank has inspired my enthusiasm for business and entrepreneurship and has been a very enlightening and motivating experience. Apart from business and writing, I love food, shopping, and hanging out with friends and family. Read more About me.
