Today’s life is too hectic and filled with exhaustion. To compete and survive the harsh situations around you, you need to keep up with long hours of working and tight schedules. This leads to sleep deprivation and poor-quality sleep patterns. In those hours, you always wanted to sleep in your warm cozy bed. Just like a dog bed. Yes, you can now with Plufl.
Plufl is a dogbed for humans. It’s soft and comfortable for anybody to cuddle up and sleep peacefully. It has folded and padded soft foabrci around the folded padding. This helps with a warm and soft cover around the sleeper which is best for naps. Entrepreneurs Yuki Kinoshita and Noah Silverman ahas desigend it.
The pitch presented with amazing. However, there are no realistic sales and customers yet. Sharks loved the product and tried it. They thought it was lovely. But with any sale will Sharks invest in a napping dogbed? Did the entrepreneur get a deal on Shark Tank? Check out our Plufl update to find out!
Plufl Net Worth 2024
Yuki Kinoshita and Noah Silverman asked for a $200,000 investment in exchange for 10% equity in their company. This meant they valued their company at $2 million. They made a deal with Mark Cuban and Lori Greiner for $200,000 in exchange for 20% of their company. This new deal valued their company at $1 million. After the show aired, Plufl saw a big increase in website traffic, sales, and social media exposure. With an estimated 15% yearly growth rate due to their viral success and increased demand, the current net worth of Plufl in 2024 is approximately $1.33 million.
Plufl Shark Tank Update
What Happened to Plufl After Shark Tank?
For a quick Plufl update, just after 5 months of Shark Tank investment, Plufl delivered products to up to 3,000 customers. They now have a proper warehouse and are being featured on various shows like Good Morning America. They are now serving 11,000 customers and engaging online presence. Plufl has 276.7 million followers and over 50 million views on TikTok.
Did Plufl get a deal on Shark Tank?
Yes, Plufl got a deal joined with Mark and Lori for $200,000 for 20% equity. Keep reading our Plufl update to see what happens next!
| Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
| Emma Grede | Out | N/A | No |
| Kevin O’Leary | Out | N/A | No |
| Robert Herjavac | Out | N/A | No |
| Mark Cuban + Lori Greiner | #1: $200,000 for 20% equity #2: $200,000 for 15% equity | #1: $200,000 for 15% equity | Yes |
Founders & their Backstory
Yuki and Noah are recent graduates. Noah mentioned that he was a barista at a local coffee shop part-time during his university years. One day on a long shift he found a dog cozy in his bed which made him jealous. So he thought of a dog bed for humans. He surfed the Internet for such a product but he didn’t find any product. He then shared his idea with Yuki and designed it with the help of a local designer.
Initial Pitch
As for a Plufl update, Yuki and Noah introduced themselves. He demands $200,000 for 10% equity. Entrepreneurs explain how an exhausted person can fall asleep anywhere they find a place. They just need a cozy sleep to lie down and instantly fall asleep. But it’s not always possible as you can grab your bed everywhere. So they design Plufl.
Plufl is a dog bed for human size. It is soft, comfortable, and cozy. Its fabric is soft and very fluffy to the touch. Perfect for nap time. It can be used anywhere to nap and revive your body. It’s portable and can be carried anywhere. The pitch was concluded to ask Shark not to sleep on the offer but to let them build a napping empire. Shark tried out the Plufl on the stage. Mark and Peter were impressed with the product.
Queries about the Product
From our Plufl update research, Robert inquired about the cost of the product. Yuki replied that it was $399. He then inquired about the cost of making one. Yuki replied its $140. Robert expected the sales must be good. Yuki stated that they started a Kickstarter with a goal of $250,000 and it turned out to be $280,000 in a month. They have $135,000 in sales to date.
Emma inquired about the number of products delivered, to which Yuki replied they were still in production. So Peter stated that there are no sales yet. Noah stated that the prototype was tested by 50 different testers, and they loved it. Lori inquired due to curiosity. She asked if they used to lay in a large dog bed. Noah then shared his backstory related to this business idea.
Noah mentioned that the entire campus used to wait in lines to try it. Emma was confused about understanding the whole idea of the product as she thought they didn’t have customers for it. Noah stated that they went viral on TikTok and received several messages. Sensory issues, children, and trauma affect people, and people with sleeping issues are connected with them just to inquire when the product is coming.
Peter inquired if they had delivered any product. Yuki mentioned that they graduated 3 months ago. Emma inquired about the delivery deadlines as they don’t have any real customers. Yuki mentioned that the product delivery would begin in late November and early December this year. She further inquired about the duration of preorders. Yuki mention that they have been taking preorders for since 7 months from April.
Mark mentioned that its a long time for production for just 1200 units. Lori inquired about the duration required to make one. Yuki mentioned that it takes 2 months to manufacture and 2 months to deliver, a total of 4 months. Kevin jumped with his remarks. He mentioned that they are not single real customers, but I have a deal.
Shark’s Responses & Final Deal
Kevin offered $200,000 for 30% equity. Lori and Mark mentioned that they previously made a deal with Hug Sleep, which is doing $15 million in sales. Moreover, it helps several people with sleep issues and helps them sleep better as if being hugged. Noah stated that Hug Slee is their inspiration. Emma inquired if they had any patents for it. Noah replied that they have applied for a provisional patent along with a process for utility and design patent.
They also trademark the phrase “Dogbed for humans.” Peter quits as he finds himself a misfit for this type of investment. Emma stepped out as she was confused with its usage. So she quit. Mark and Lori joined in a deal. They offered $200,000 for 20% equity. Yuki and Noah took a couple of seconds to discuss. Noah counter-offered as $200,000 for 15% equity. Both Sharks rejected the offer immediately. Yuki and Noah agreed to their deal and left the stage happily.
What Went Wrong with Plufl on Shark Tank
Pithc was amazingly entertaining. But there were just preorders. Not sales and customers. Sharks did like the idea but did not invest due to the no customers and product still in production. But Mark and Lori joined as allies and offered the deal. They accepted the deal after a single counter-offered rejection. The deal was done.
Product Availability
Regarding a Plufl update, Plufl provides the dogbed of humans. But now they have expanded their product line. Cooling bed pillows and other accessories are now available online from their website. Various sizes small, medium, and large, are available according to the use and height of the sleeper. Beds are also available in soft and pastel colors to choose from.
Conclusion
Entrepreneurs and fresh graduates Yuki and Noah are on Shark Tank Season 14 with a napping product. Plufl is a napping dog bed for humans that can be used to curl up and sleep deeply. They demand for $200,000 for 10% equity. The pitch was great and amusing. But there were no sales and just preorders as the company began 3 months ago.
Sharks tried the product and loved the idea. But they did quit the deal. Lack of interest and no customers was a red flag for them. But Mark and Lori believed in the product and offered a deal. They offered $200,000 for 20% equity. They did counter-offered which got rejected. So the entrepreneurs accepted the deal and got the deal sealed.
Hello everyone, I’m Sara Javed. I’m an IT professional expert with project management and design skills. Besides writing, I love playing video games, designing digital art, and reading books. I love Shark Tank due to its innovative business idea and unpredicted reactions of Sharks. This keeps me glued to the screens to watch the next catchy moment. Read more About me.