For many people, allergies can be very difficult, particularly for young children. It can be like trying to find a needle in a haystack while looking for a natural medicine that works. Zach Johnson is a small child with severe allergies, and his family found a special remedy for him: raw honey.
The health advantages of raw honey are well-known, especially for allergies. It gains even more potency when combined with superfruits. Motivated by their wish to assist Zach in managing his allergies, the Johnson family founded Zach & Zoe Sweet Bee Farm, a company that sells raw honey paired with superfruits.
Their son found success with it, and they saw there was a sizable market for their handcrafted honey. The family went to Shark Tank with their firm where they pitched their product. They requested $150,000 for 10% equity. Did the entrepreneur get a deal on Shark Tank? Check out our Zach and Zoe update to find out!
Zach and Zoe Net Worth 2024
Kam and Summer Johnson asked for a $150k investment in exchange for 10% equity in their company, Zach & Zoe Sweet Bee Farm. This meant they valued their company at $1.5 million. They made a deal with Barbara for $200k in exchange for 15% equity. This new deal valued their company at $1.33 million. After the show aired, Zach & Zoe Sweet Bee Farm saw a big increase in website traffic, sales, and social media exposure. With an estimated 10% yearly growth rate (typical business growth), the current net worth of Zach & Zoe Sweet Bee Farm in 2024 is about $1.77 million.
Zach and Zoe Shark Tank Update
As for Zach and Zoe update, After their Shark Tank debut, the Johnson family’s firm prospered. Although they did manage to come to an agreement with Barbara Corcoran for the show, the agreement fell through after filming. That didn’t stop them, though. Today, more than 100 retail outlets nationwide carry raw honey from Zach & Zoe Sweet Bee Farm, which is still in operation.
Apart from their robust physical shopfront, their merchandise may also be found on their official website, Amazon, and Target. The company reached a significant milestone in 2023 when it was listed on Oprah’s Favorite Things list, which increased its exposure and legitimacy. While maintaining their enthusiasm, they have expanded their product line by including gift sets, beeswax candles, and other items.
Yes, the deal was made by the Johnson family on Shark Tank. After some negotiation, they agreed to accept Barbara Corcoran’s offer of $200,000 for 15% equity instead of their original demand of $150,000 for 10% equity. Barbara wanted to support the family in growing their honey business because she was captivated by their enthusiasm and their moral approach to business.
| Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
| Barbara Corcoran | $200,000 for 20% equity$200,000 for 15% equity | $200,000 for 12% of equity | Yes |
| Lori Greiner | Out | N/A | N/A |
| Kevin O’Leary | $150k for a $1 royalty per jar sold until $150k is paid, then royalty drops to 25 cents in perpetuity | N/A | No |
| Daniel Lubetzky | Out | N/A | N/A |
| Mark Cuban | Out | N/A | N/A |
Zach and Zoe Shark Tank Pitch
Zach & Zoe Sweet Bee Farm was founded by Kam and Summer Johnson as a labor of love for their kids, especially Zach. Zach had been experiencing severe allergies, and they discovered that using raw honey helped reduce his symptoms after trying a number of different approaches. This sparked their passion in beekeeping, which later developed into a business when they made the decision to introduce the world to their distinctive honey mixes.
On their farm in Hunterdon County, New Jersey, the family began with just a few hives. They grow over time, creating premium honey that is enhanced with superfoods like ginger and blueberries, which have extra health advantages in addition to being delicious.
The Johnson family sought $150,000 for 10% equity when they joined Shark Tank. They gave a moving account of how Zach’s allergies led them to take up beekeeping, which eventually became Zach & Zoe Sweet Bee Farm. They displayed their various honey concoctions, which combine raw honey with superfruits to provide a tasty and nutritious boost to one’s health.
They clarified that their company was already profitable, bringing in $888,000 that year, with 70% of the total coming from direct customer orders placed online. Although the family’s enthusiasm and dedication to quality delighted the sharks, several of them had serious concerns about growing the company. Keep reading our Zach and Zoe update to see what happens next!
While discussing with Lori, the founders revealed they provide products to Macy’s and Bloomingdale’s. They also appeared in the New York Times 2018.
The founder further revealed they did $62,000 in sales in 2018, $135,000 in 2019, and $888,000 in 2021.
Mark Cuban inquired about the cost and the price of the jar. The founder replied that a 60-ounce jar costs $6 to make. The wholesale is $13 and the retail is $20.
Barbara Corcoran wanted to learn about the competition. The founders explained that they are a bit more expensive than their competitors because they use everything organic.
Mark Cuban was concerned about the amount of capital required to grow the company to a national scale. After pointing out that growing a family-run business might be expensive.
Daniel Lubetzky raised the issue of bee colony collapse, which is a prevalent issue in the honey sector. The family acknowledged that they had encountered some difficulties, but they took care to harvest only enough honey.
Kevin O’Leary came up with a novel idea, offering $150,000 for 0% equity in exchange for a $1 royalty each jar up until he recovered his investment and thereafter a $0.25 royalty forever. This arrangement was not attractive to the family.
Barbara Corcoran thought she could contribute to the brand’s expansion and adored the family dynamic. After some negotiation, they agreed to 15% equity, although she had originally demanded 20%.
Concerns about scaling costs led to Mark Cuban’s rejection of investing in the business.
Daniel Lubetzky decided not to invest because of worries about the close-knit dynamic of the family and the collapse of the bee colonies.
Lori Greiner was out because she doesn’t eat honey.
Product Availability
From our Zach and Zoe update research, their products are available online at their website, on Amazon, and in Target retail locations. Additionally, more than 100 retail outlets nationwide carry them. One of their best-selling items is the Raw Wildflower + Blueberry Honey Gift Set, which has received excellent feedback.
Conclusion
A touching example of a family transforming a personal hardship into a successful business is Zach & Zoe Sweet Bee Farm. They gained even greater visibility as a result of their Shark Tank experience, which opened up more doors for them to expand.
The Johnson family has continued to grow their business despite the failure of the Barbara Corcoran agreement; as a result, their honey is now featured on Oprah’s Favorite Things list and can be found in stores all across the country.
It’s obvious that this family’s love of beekeeping and their goal of spreading awareness of the advantages of raw honey for health will only grow as they expand.
Hey, I’m Amna Habib an undergraduate student of Bachelors in Business Administration. Shark Tank is one of my favorite TV shows of all time. The show provides a fascinating insight into the world of entrepreneurship by presenting creative solutions to common problems, which strongly connects to my academic interests. I’m interested in learning more about the strategic thinking and creativity that lead these companies as each pitch provides insightful information. I’ve found that watching Shark Tank has inspired my enthusiasm for business and entrepreneurship and has been a very enlightening and motivating experience. Apart from business and writing, I love food, shopping, and hanging out with friends and family. Read more About me.
