Brian Zibricky and his daughter Kayla appeared on Shark Tank with a solution to a problem faced by dog owners to make their lives easier. So they handled their dogs when they went out. They mentioned that when you take your dog to a park, camping, or relaxing on the patio, it often requires a lot of equipment and accessories. Traditionally, dog owners carried toys, leashes, treats, food, and water bowls.
They wanted to simplify this outing and came up with the idea of Pup Stack, which has the additional features of a 20-foot rubber-coated tie-out line that you can use at different lengths and rotate 360 degrees, which helps with tangling.
It has portable built-in storage, bowls for water and food, and lastly, the base, which has weight so it cannot move from its position. Brian and Kayla appeared on Shark Tank seeking $150,000 for 10% equity in their company; the Sharks really liked their idea.
In this article, we will discuss their sales, prices, cost of manufacturing, valuation, branding, and retail, and whether they got the deal or not.
Pup Stack Net Worth
Brian Zibricky and his daughter Kayla went on Shark Tank asking for $150,000 for 10% of Pup Stack. This meant they valued the company at $1.5 million. They made an on-screen deal with Kendra Scott and Steven Bartlett for $200,000 in exchange for 20% of the company. That deal valued Pup Stack at $1 million. The episode aired on October 7, 2026. Pup Stack had already made more than $260,000 in sales during the year and was tracking toward about $700,000 in 2026 sales. The company is still active and continues to sell its portable dog anchor for $124.99 through its official website. Based on its growing sales, current business activity, and recent Shark Tank deal, the current net worth of Pup Stack is estimated to be around $1.5 million to $2 million as of 2026.
Did Pup Stack Get a Deal on Shark Tank?
Yes, Brian and Kayla got a joint offer from Kendra Scott and Steven Bartlett for $200,000 for 20% equity. They had asked for $150,000 for 10%.
They mentioned the amazing features of their product, which are that it is portable, has extra storage for water and food bowls, and has extra weight so it can’t move from its position.
Kendra was the one who made the offer of $150,000 for 25%. But Steven was the one who offered a higher investment, as they asked for it; he offered $200,000 for 20% equity. This shocked everyone in the studio because the deal was amazing. After discussion, Brian agreed to accept the joint deal from Kendra and Steven.
Pup Stack Shark Tank Deal Table
| Shark’s name | Offer | Accepted |
|---|---|---|
| Kendra Scott | $150,000 for 20% equity | No |
| Steven Bartlett | $200,000 for 20% equity | No |
| Kendra Scott and Steven Bartlett | $200,000 for 20% equity | Yes |
| Lori | Out | No |
| Daniel | Out | No |
Founders’ Backstory
Brian got the inspiration for Pup Stack after experiencing challenges when he took his dog Cooper out for a walk and tripped. Cooper became a great companion for their family during their difficult time.
In 2014, Brian’s wife faced a difficult situation because she was diagnosed with multiple sclerosis. And because of this, she lost her mobility in no time and quickly went from a stick to a walker and then a wheelchair.
At that time, Brian was her primary caretaker because he was doing remote work and made it possible for him to take care of his wife, and that was when they adopted Cooper. Instead of using another leash, he simply identified the problem and found the solution.
So that was the inspiration from which he got the kickstart to launch Pup Stack to make the life of dog owners easy.
Pup Stack Shark Tank Pitch
Brian and Kayla started their pitch by mentioning the struggle faced by dog owners to carry extra accessories when they took their dogs out for a walk and trip.
They mentioned the amazing features of the product, like the 200-foot rubber-coated tie-out and extra built-in storage for food and water. It rotates 360 degrees, which helps to reduce tangling. The company also provided extra weight, as the owner instructed them, so it could remain in its position when the dog moved.
Shark Questions, Negotiations, and Reactions
To understand the product deeply, the Sharks asked several questions:
Steven asked about their professional background and where they got the idea of Pup Stack.
Brian was working as a part-time employee while Kayla was a full-time employee, which balanced entrepreneurship and employment and limited the growth of the company.
Kevin O’Leary asked what they sell it for and what the manufacturing cost of the anchor is. Brian replied that they sell it for $124.99 and the manufacturing cost is approximately $24. So the average shipping expense per order would be $21.
Their gross margin was 61%, and the overall margin was 41% after they estimated the shipping, retail, and customer acquisition costs.
Kendra really liked the product and saw the potential in the founders to build an amazing brand with their dedication; that’s why she offered them $150,000 for 25% equity.
Steven also gave them an offer of $200,000 in exchange for 20%, and after negotiations, both agreed to go for a joint deal, which was beneficial for the founders to get both Sharks’ mentorship for growth.
Why Did the Sharks Say No to the Deal?
The Sharks said no to the deal because of the following concerns:
Kevin mentioned that, “I don’t think I could invest in your brand because every investor wants to invest in a company that has a full-time commitment.”
They were concerned because of the dog’s weight limitations. Pup Stack was designed only for dogs whose weight is 40 pounds or less. This limits the customers.
Because of the shipping cost, the Sharks were concerned because it might affect sales in the future.
For all these reasons, the Sharks said no to the deal. Steven and Kendra saw the potential and made the deal with the founders.
Where to Buy Pup Stack and Product Features
Customers can order a Pup Stack from their website, and the price of the anchor is $124.99. The features that differentiate it from the traditional anchor are as follows. 360-degree rotation, which helps it move without any tangling. 20-foot tie-out line, which allows the owner to lock the desired length.
Portable design makes it suitable for both indoors and outdoors. Built-in storage for the food and water bowls.
And lastly, an expandable base, which allows for additional weight, and it is added according to the customer’s instructions.
What Happened to Pup Stack After Shark Tank?
After their appearance on Shark Tank, their sales surprisingly increased, and they got a larger audience, which they can’t reach no matter how expensive the advertisements they do for their product are.
They got the chance to partner with amazing Sharks who have brilliant ways to deal with the market. And with the help of their mentorship, they will work on the weight limitation, which limits their audience, strengthen their brand, and work on distribution wilderness.
Conclusion
Pup Stack’s inspiration started from the practical problem faced by Brian and finished with the solution launched by Brian in the form of Pup Stack.
They mentioned their advanced features like portable settings for indoor and outdoor, 360-degree rotation, and built-in storage. Kendra was the one who saw the potential in the owners to build an amazing brand; that’s why she offered them deals for their brand growth and marketing.
The founders secured the joint deal with Kendra and Steven for $200,000 in exchange for 20% equity. It was larger than the investment that they asked for, which shows that the Sharks saw the potential in their product and believed customers would love it, as it has all the equipment needed for a dog outing without spending money separately. With the help of the Sharks’ mentorship, they reached new heights. So let’s witness their success together.
